Answer: Brand Equity
Explanation:
Brand equity refers to a value premium that a company generates from a product with a recognizable name when compared to a generic equivalent. This allows the creation of other products under that brand (brand extension).
An example of brand extension is Apple corperation. They started with computers and extended to other products such as iPods and phones. This is possible under brand equity. Retaining the brand name and extending it via the introduction of new products.
<span>Standardization is the process of making and maintaining standards that can be given to companies, educational organization and so on. Standardization is an important aspect that would help in produce the products in more compatible way.
Format Wars is the conflict to bring the management technical standard in all the markets. The future and the survival of the organization may depend on the format wars,
Since these both are associated with the development of the organization, standardization can lead to format wars as one is about getting the standards to the company and the other is to maintain the standard of the company.</span>
The fact that Coca-Cola is superior to its competitors in its distribution of products is an example of distinctive competency. Coca Cola as a company has practices, technical skills, technologies and resources that increase its competitiveness with comparison to other companies. Distinctive competencies are the competencies that differentiates the brand from competitors.
Answer:
DuPont Equation
The three factors that directly affect a company's ROE (Return on Equity) are:
1. Profit margin
2. Total asset turnover
3. Equity multiplier
Explanation:
The profit margin measures the operating efficiency of the company with higher sales leading to higher profit margins.
The total asset turnover is a financial measure that divides turnover by the total assets. It shows the efficiency achieved in the use of assets to generate sales revenue.
The equity multiplier measures the financial leverage of the company. It shows how the use of debts increases the value of the company's equity.
Answer:
B. Reduce the Money Market Fund allocation by 30% (to 10%) and put the released funds in AAA-rated corporate bonds
Explanation:
First of all, since the investor is risk averse and cannot afford to lose money on any risky investment, she should change the mix of her investment portfolio but without increasing risks. Corporate bonds that are AAA-rated carry a very low risk and pay a little higher than money market funds. So a small decrease in money market fund assets and an increase in AAA-rated bonds should yield a slightly higher return.
Investing in equities would be too risky and US Treasuries pay even less interests than money market funds.
