Answer is A
Explanation: Consumer surplus actually happens when a customer is willing and ready to pay for a particular product than its current market price. It is a measure of the additional benefits a consumer gets after paying for a product even though they are willing to pay more.
For example: Let's assume you want to get a IPhone 8 plus and you value it at $800 dollars, which you are ready to pay, but realise it is sold at $700. When you buy it at $700, the customer surplus is $100, that is a difference between how much you were willing to pay and the price you eventually got it.
Consumer Surplus changes as the equilibrium price of a good rises or falls. If the price of a good rises, the consumer surplus decreases but when the price of the good falls, the consumer surplus increases.
These firms do not have perfect market information to know all the price charges by different sellers,the quality the market demand and supply is etc.
The question is incomplete. The complete question is:
Rebecca Minkoff's integration of technology and fashion has resulted in innovate products and an enjoyable shopping experience that stands out in the world of retail fashion. This illustrates _______.
a.multi-channel retailing
b.retail positioning
c.category management
d.atmospherics
e.store image
Answer:
Retail positioning
Explanation:
Retail positioning helps to differentiate a particular retailer from its competitors due to the various unique features possessed by the retailer.
This type of positioning helps to provide a high competitive advantage to the retailer by differentiating the business from the rest of it's competitors.
An effective positioning strategy can contribute immensely to a retailer's overall success in the market.
Rebecca Minkoff's integration of technology and fashion has positioned her in a top level in the retail market, it has made her business stand out among her competitors.
<span>Adding a machine to the factory and producing another car would be the choices that decision makers could use marginal analysis to make effective decisions.</span>