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goldenfox [79]
2 years ago
9

Integrated marketing communications (IMC): Group of answer choices is typically overseen by a marketing communications director

is accurately described by all of the above is a careful coordination of all promotional activities produces a consistent and unified advertising message produces a customer-focused advertising message
Business
1 answer:
makvit [3.9K]2 years ago
6 0

Integrated marketing communications (IMC): "Refers to the coordination of all promotional activities to produce a unified, customer-focused promotional message."

<h3>What is Integrated marketing communications (IMC)?</h3>

IMC is described as "a planning process meant to ensure that all brand contacts for a product, service, or organisation received by a consumer or prospect are relevant to that person and consistent across time" by the American Marketing Association.

The importance of IMC are-

  • To effectively deliver a single message to both potential and current end users, integrated marketing communication helps integrate all key marketing components.
  • At a low cost, integrated marketing communication can significantly increase consumer brand recognition.
  • Any marketing initiative that employs many channels is considered integrated marketing. For instance, you might see a commercial for a popular new doughnut flavour, then drive by the donut store and see posters of the donut.

To know more about integrated marketing communications (IMC), here

brainly.com/question/20595921

#SPJ4

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Llana [10]

Answer:

A. Increased perception of quality by customers

Explanation:Work-family conflict is a term used to describe the imbalance created by the incompatible Demands by the responsibilities of a person at work and the person's responsibility at home.

WORK-FAMILY CONFLICT IS A MAJOR FACTOR CAUSING LOW EMPLOYEE MORALE ESPECIALLY FOR NURSING WOMEN,REDUCED WORK PERFORMANCE AND HIGH ABSENTEEISM ETC AMONG WORKERS.

When an employer puts systems in place to helps reduce the impact of this Work-family conflicts most of the performance related backslides in Organisations will be effectively managed.

6 0
4 years ago
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Joe​ Henry's machine shop uses 2 comma 510 brackets during the course of a year. These brackets are purchased from a supplier 90
stepan [7]

Answer:

D = 2,510 brackets

              H =  $1.60

              Co =  $20

              EOQ =    √2 x 2510 x  20/1.60

             EOQ = 250 units

Average inventory = EOQ/2

                                 = 250/2

                                = 125 units

Total Holding Cost = QH/2

                                = 250 x $1.60/2

                               = $200

No of order = Annual demand/EOQ

                    = 2,510/250

                   = 10 times

Annual  ordering cost = DCo/Q

                                      = 2,510 x $20/250

                                     = $200

Total annual cost = Annual ordering cost + annual holding cost

                              = $200 + $200

                             = $400

Time between orders = No of working days in a year/No of order

                                      = 250/10

                                      = 25 days

Explanation: Economic order quantity is a function of square root of 2 x annual demand x ordering cost per order divided by holding cost per item per annum. D denotes annual demand, Co is ordering cost per order and H represents holding cost per item per annum.

Average inventory is calculated as EOQ/2

Total annual holding cost is calculated as EOQ multiplied by holding cost per item per annum/2

No of order is the ratio of annual demand to EOQ

Annual ordering cost is calculated as annual demand multiplied by ordering cost per order divided by EOQ

Total annual cost is the aggregate of annual ordering cost and annual holding cost

Time between orders is the ratio of number of days in a year to number of order

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mr_godi [17]

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Explanation:

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Answer:

The correct answer is option d.

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Fixed cost does not depend on the level of output. It does not change with the change in the volume of output.  

In the given example, the cost incurred on the composition typesetting and jacket design for the book does not change with the volume of output. So these costs are the foxed cost involved in publishing a book.

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