Question

________ appeals help consumers make purchase decisions by offering factual information that encourages consumers to evaluate the brand favorably on the basis of the key benefits it provides.

Answer 1

"Informational" appeals help consumers make purchase decisions by offering factual information that encourages consumers to evaluate the brand favorably on the basis of the key benefits it provides.

What is informal appeals?

A corporate message typically substitutes data and figures for a main notion. A business message should make sure to properly state any significant dates, locations, times, etc.

The powerful business report can be written as-

• Business reports always are formally presented, impartial, and thoroughly researched. If the study focused on a specific issue or analyzes the actual quality of a whole organization, every data must be accurate and reliable.
• A business report must be objective, therefore stay away from stating to the reader how and where to feel in your descriptions.
• Let the sales statistics speak for itself, rather than saying something like "Sales were bad last quarter," if last quarter's sales were down. Person pronouns, such as "I believe we should invest that money," should also be avoided.
• A business report must to be objective and presented from the viewpoint of the company.

To know more about parts of a business report, here

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