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katovenus [111]
1 year ago
5

To create and capture customer value, companies must engage the first step of the marketing process, which is __________.

Business
1 answer:
bekas [8.4K]1 year ago
4 0

To create and capture customer value, companies must engage the first step of the marketing process, which is  Research Your Ideal Customer/Audience.

<h3>Why is the first step of the marketing process important ?</h3>

The first step of the marketing process important because it help to identify the potential; buyers as well as to know the kind of the market that is needed to be focus on so as to be able to ,maker sales.

In this case, it should be noted that create and capture customer value, companies must engage the first step of the marketing process, which is  Research Your Ideal Customer/Audience.

Learn more on marketing processat:

brainly.com/question/25754149

#SPJ1

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Beverly Company has determined a standard variable overhead rate of $3.10 per direct labor hour and expects to incur 0.50 labor
Damm [24]

Answer:

Variable overhead rate variance = $ 875 favorable

Variable overhead efficiency variance = $ 4,185 favorable

Variable overhead cost variance = $5,060 Favorable

Explanation:

Standard hours = 1 hr x 2600 units = 2600 hours

Standard rate = $3.10

Actual hours = 1,250 hours

Actual rate = $2.40

Variable overhead rate variance =  ( Standard Rate - Actual Rate ) x Actual Hrs

=  ( $ 3.10 - $2.40 ) x 1250 Hrs

= $0.7 x 1250

=$ 875 favorable

Variable overhead efficiency variance = (Standard hours - Actual hours) x Standard Rate

= (2600 - 1250 ) x $ 3.10

= $ 4,185 favorable

Variable overhead spending variance = Variable overhead rate variance +  Variable overhead efficiency variance

= $875 + $4,185

= $ 5,060 favorable

Variable overhead cost variance = Standard cost - Actual Cost

= (2600 X 3.10) - (1250 X 2.40) = 8,060 - 3000

= $5,060 Favorable

5 0
3 years ago
It is estimated that the average cost of an outbound telemarketing sales calls on a business customer is about __________, versu
4vir4ik [10]

Answer:

Around $35

Explanation:

Telemarketing sales calls offers lots of advantages like boosting sales in most organizations. You will have to sign a contract where you agree to pay for a minimum number of hours.

Another advantage is that If you need to do some research in advance of product development or product launches, there is some value in having those research calls made by the same telemarketing team that will ultimately be selling the product.

4 0
3 years ago
The Behavior Analyst goes to the individual's residence to conduct a behavior
Vedmedyk [2.9K]

Ideally, the Behavior Analyst should leave the business card, the name of the individual to be served, and the name of the service that will be provided. In this case, option B is the correct answer.

We can arrive at this answer because:

  • The Behavior Analyst needs to show that he tried to contact the customer and show that he is interested in contacting him again.
  • For this reason, he shows that the customer can get in touch with him, leaving the business card, with the contact forms.
  • To make this contact more professional and thus increase the credibility of the service, the Behavior Analyst leaves the name of the person to be served and the service that will be provided.

This type of behavior shows commitment to customer service, which gives the Behavior Analyst credibility and increases the chances of a contract.

More information:

brainly.com/question/14343395?referrer=searchResults

7 0
2 years ago
Pharma One’s analgesic drug KleenKare has a 50% share in the analgesics market in the country of Syria. Its closest competitor,
elixir [45]

Answer:

Pharma One

The statement that indicates that KleenKare is a cash cow according to the the Boston Consulting Group (BCG) matrix is:

2. The demand for analgesic drugs in the Syrian market is expected to maintain a low-growth, high-share status.

Explanation:

A cash cow depicts the BCG matrix quadrant where there are higher returns, high market share in a low-growth market.  The cash cow requires little investment to generate high returns.  It also provides the cash for financing the other quadrants (dogs, stars, and question marks).  Basically, the BCG matrix, also known as the Growth/Share Matrix, depicts the products' growth opportunities.

4 0
3 years ago
Vito borrows $150,000 from Workers &amp; Farmers Bank to buy a home. If he fails to make payments on the mortgage, the bank has
mariarad [96]

Answer: Option C

Explanation:  Foreclosure is something that occurs if the mortgage is not paid by a borrower. In fact, it is a judicial process through which the person relinquishes all ownership rights.

If the owner is unable to settle off the outstanding loans or sell property through a short sale, then the estate will go to an exchange for foreclosure. If the estate does not sell then, it will be taken over by the lender.

When a lender loans you money without any collateral (credit card debt, for instance), it can take you to court for failure to pay, but it can be very hard to collect money from you.

Lenders often sell this sort of debt to outside collection agencies for pennies on the dollar and write off the loss. This is considered an “unsecured loan.”

5 0
3 years ago
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