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1 year ago

To create and capture customer value, companies must engage the first step of the marketing process, which is __________.

1 answer:

4 0

To create and capture customer value, companies must engage the first step of the marketing process, which is understand the marketplace and customer needs and wants.

<h3>What is meant by the marketing process?</h3>

The term marketing process can be described as the series of steps that organizations can use in order to know the issues the their customers face and be able to see the opportunities that are existent in the particular market so that they can take care of the ways they can reach their targeted audience.

Hence we can say that to create and capture customer value, companies must engage the first step of the marketing process, which is understand the marketplace and customer needs and wants.

Read more on the marketing process here: brainly.com/question/25369230

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Answer:

Option B fits perfectly,$1.61

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The correct option is B,$1.61

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Evaluating the attractiveness of industries the company has diversified into and the competitive strength of each of its business units.

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Explanation:

Giving the following information:

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3 years ago

Read 2 more answers

To create and capture customer​ value, companies must engage the first step of the marketing​ process, which is​ __________.

To create and capture customer value, companies must engage the first step of the marketing process, which is __________.