Question

the manner in which a particular appeal is converted into an advertising message presented to a consumer is known as the

Answer 1

The manner in which a particular appeal is converted into an advertising message presented to a consumer is known as creative execution.

Write a short note on advertising.

The strategies used to promote a product or service are referred to as advertising. Advertising aims to draw consumers' attention by emphasizing a product or service. Although there are many other uses as well, commercial advertising is the most common. It is frequently used to promote a certain commodity or service.

Commercial advertising typically aims to increase consumption of their products or services by "branding," which associates a product name or image with certain features in consumers' thoughts. On the other hand, commercials that are meant to result in an immediate sale are referred to as direct-response advertisements. Governmental organizations, political parties, interest groups, and religious institutions are a few examples of non-commercial organizations that focus more on self-promotion than promotion of goods or services for consumers.

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