Answer:
Explanation:
A marketing plan refers to the comprehensive document that outlines a company's overall marketing effort. It is a blueprint that outlines how a company will implement its marketing strategy, and how the company will utilize a combination of resources in order to achieve its business objectives. It is a company's a most important document because:
- It contains specific goals and objectives and outlines the precise strategies to be used in achieving them.
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It rallies the company's forces and resources for the marketing battlefield and therefore, dictates the role of Integrated Marketing Communications (IMC) in the marketing mix.
A marketing plan should always have the following:
- A situation analysis: normally this will include a market analysis, a SWOT analysis and a competitive analysis.
- Marketing strategy
- Sales forecast
- Expense budget.
Small companies can use bottom-up marketing to become big companies by creating an ingenious tactic they can use and building a strategy around it.
The elements of an advertising plan and an IMC strategy:
- The IMC strategy will be determined by how the marketer makes use of the creative mix.
The creative mix is composed of:
- The target audience
- Product concept
- Communications media, and
- The message.
The best method of allocating funds for a real estate development is the sales percentage, market share, objective task, empirical research
The type of companies that tend to use the percentage of sales method are companies that want to use a method that will cost them nothing and will provide a greater chance of success for future sales.
Step One: The wood is softened and cut into slats called "pencil stock" or "pencil squares."
Step Two: A wax and stain are applied and the slats are passed under a cutting wheel.
Step Three: The grooves in the slat are filled with a special elastic glue for the lead.
Answer:
Date Accounts Titles & Explanation Debit Credit
Dec 31 Rent Expense $2,040
($6,120 *2/6)
Prepaid Rent $2,040
Dec 31 Deferred Revenue $525
Service Revenue $525
Dec 31 Salaries Expense $700
Salaries Payable $700
Dec 31 Supplies Expense $2,390
($3,100 - $710)
Supplies $2,390
Demon Deacons Corporation
Adjusted Trial balance
December 31, 2021
Accounts Debit$ Credit$
Cash 9,100
Account receivable 14,100
Prepaid rent 4080
Supplies 710
Deferred revenue 1,575
Salaries payable 700
Common stock 11,000
Retain earnings 5,100
Service revenue 45,245
Salaries expenses 31,200
Rent expenses 2,040
Supplies expenses <u>2,390</u> <u> </u>
Total $<u>63,620</u> $<u>63,620</u>
Prepaid rent = 6,120 - 2,040 = 4080
Supplies = 3100 - 2390 = 710
Deferred revenue = 2,100 - 525 = 1575
Answer:
Explanation:
The journal entries are shown below:
1. Cash A/c Dr$598
To Sales $560
To Cash over and short $38
(Being the cash sales are recorded and the remaining balance is credited to the cash over and short account)
2. Cash A/c Dr $1,112
Cash over and short A/c Dr $36
To Sales A/c $1,148
(Being the cash sales are recorded and the remaining balance is debited to the cash over and short account)
Answer:
self-actualization
Explanation:
The answer is deeply related to "Maslows Hierarchy of Needs."
Abraham Harold Maslow is a popular American psychologist who introduced a motivational theory consisting of five stages in relation to the<em> deficiency needs and growth needs of humans.</em>
Everything starts with the deficiency needs.<u> It is very important to satisfy this need in order to engage into the growth needs.</u> For example, a boy is very thirsty. If that need will not be met, the boy will continuously crave for water. On the contrary, if this is met immediately, the boy will aim to grow as a person. This is what you call the growth needs.
This needs are presented in a pyramid.
From top to bottom:
1. Self-actualization
2. Self-esteem Needs
3. Love or Belongingness Needs
4. Safety Needs
5. Physiological Needs
It is ideal for a person to progress from Physiological Needs to Self-actualization, but it doesn't mean every stage is always met. Sometimes, fluctuations occur depending on the situation.
Regarding Clarence's case above. It was stated that he already worked as a doctor in a federal government. This means that he has already satisfied his self-esteem needs and the other needs below. Becoming a doctor is a prestige and a feeling of accomplishment. This can be found on the <u>Self-Esteem Needs </u>stage. In addition to this, <em>Clarence already reached his full potential and is seeking for personal growth and independence. </em>This is backed by the statement above that he opened a private clinic to continue his practice. This means he is already on the self-actualization stage of the hierarchy.
