Answer: TIME UTILITY
When a local Walmart is open 7 days a week, 24 hours a day, it is providing the customers with time utility. Economic utility includes Form utility, Time utility, Place utility and Possession utility. Time utility refers to the availability of products when the customer needs them. In this utility, the company chooses the hours and days when products and services are available to the customers according to the needs of the customers.
Answer:
a) $17.70
Explanation:
The computation of the predetermined overhead rate is shown below:
But before that we need to do the following calculations
Applied manufacturing overheads is
= $13,850 + $294,130
= $307,980
And,
Applied manufacturing overheads is
= predetermined overhead rate × Actual direct labor hours
Hence predetermined overhead rate is
= $307,980 ÷ 174,00 hours
= $17.70
Therefore, the correct option is d. $17.70
Answer:
Goodwill is:
The excess of the fair value of a business over the fair value of all net identifiable assets.
Explanation:
This definition of Goodwill implies that it is usually acquired by the purchaser of another business, when it pays a price higher than the fair market value of the other company's net assets. It is not a physical asset like property, plant, and equipment, but intangible.
Goodwill arises from a company's good reputation, loyal customers or clientele base, brand identity, talented workforce, and proprietary technology.
Goodwill does not have a definite life and under US GAAP and IFRS standards. Therefore, it is not amortized like other intangible assets but is evaluated for impairment every year.
Answer:
Margin of safety= $260,000
Explanation:
Giving the following information:
Sales= $485,000
Break-even point in dollars= $225,000
<u>To calculate the break-even point in sales dollars, we need to use the following formula:</u>
Margin of safety= (current sales level - break-even point)
Margin of safety= 485,000 - 225,000
Margin of safety= $260,000
Answer:
<u>Marketing mix</u>
Explanation:
Marketing mix refers to that blend of marketing factors and aspects so as to accomplish marketing goals, which is inducing customers to purchase the products coupled with customer satisfaction.
The four essential P's of marketing mix i.e essential marketing factors are, Product, price, place and promotion.
Product refers to a bundle of utilities, price being the consideration charged for the product, place refers to the markets where product is made available and promotion refers to modes of promotion such as sales promotion, advertising and publicity and other forms.
In the given case, the coffee maker serves a new target market (place), with changed product, packaging design and coffee itself (product), employing advertising price discounts and distributing new product samples at coffee shops (price and promotion).
Thus, in short , the manufacturer changed the marketing mix for his product i.e coffee.
