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GuDViN [60]
3 years ago
12

In the promotion element of the marketing mix, there are four main areas. Personal selling is direct spoken communication betwee

n sellers and potential customers. Also included are publicity and advertising. The third element, sales promotion, refers to a whole host of promotion activities, other than:_______.
Business
2 answers:
MAVERICK [17]3 years ago
7 0

Answer: advertising, publicity, and personal selling- that stimulates interest, trail or purchase by final customers or others in the channel.

Explanation: Sales promotion are promotional activities used to stimulate consumers into purchasing a certain product. Sales promotion usually takes the form of giving discounted prices to customers, giving out extra incentive or gift items, freebies, voucher cards, coupon and other promotional offers which gives consumers extra material benefit when they purchase an item. Promotional offers are usually made during certain periods such as festive seasons, company anniversary or occasionally in other to drive sales or to wow customers.

antoniya [11.8K]3 years ago
6 0

Answer:

advertising, publicity, and personal selling- that stimulates interest, trail or purchase by final customers or others in the channel.

Explanation:

Sales promotion can be defined as the process by which a customer is persuaded to purchase a product. It is a short term method to boost sale of products and is rarely used for long term promotion and building of customer loyalty.

Factors to consider during sales promotion include: cost of the promotion, consistency of promotion with the brand image, and if customers will be attracted and continue buying after promotion ends.

Examples of sale promotion activities are discounts, competitions, loyalty cards and free gifts.

Sales promotion does not involve advertising, publicity, and personal selling- that stimulates interest, trail or purchase by final customers or others in the channel.

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Signal mistakenly produced 1,000 defective cell phones. The phones cost $65 each to produce. A salvage company will buy the defe
Contact [7]

Answer:

It is more profitable to continue to rework the phones and sell them.

Explanation:

Giving the following information:

Signal mistakenly produced 1,000 defective cell phones.

<u>The $65 per phone is a sunk cost. It will remain on both decisions, therefore, we will not take into account to make the decision.</u>

Sell as it is:

Income= 33*1,000= $33,000

Rework:

Costs= 88*1,000= $88,000

Sales= 144*1,000= $144,000

Total gain= $56,000

It is more profitable to continue to rework the phones and sell them.

3 0
3 years ago
Edith Carolina is president of the Deed Corporation. The company is decentralized, and leaves investment decisions up to the dis
Softa [21]

Answer:

Check the explanation

Explanation:

In this case option A is the correct option, i.e. Carolina will accept the new cosmetic line but Sanders will reject the new cosmetic line. This is because Carolina being the president of Deed Corporation would like to take the cosmetic line differently and with the expected rate of return of 12%, i.e. higher than the minimum required rate of return of 8%.

However, Sanders has achieved a 14% rate of return from his cosmetic division thus, being the manger he would not like his performance to go down with 12% return from the new cosmetic line. Thus, option A is the correct option.  

8 0
3 years ago
If tommy has two polo shirts and one gets stained and he throws it away how much polo shirts is he left with ?
notsponge [240]
He has one left....
6 0
4 years ago
The cost incurred by a firm through the foregone earnings on capital invested is a(n):
Yuri [45]
The answer is sunk cost
This incurred cost usually could not be recovered in any way.
For example, let's say for the business operation, you make  a prepaid rent for a building for the whole year.
In this situation, the prepaid rent could be considered as a sunk cost because it's already incurred and not recoverable anymore
5 0
3 years ago
Beginning and ending Cash account balances of Moonbeam, Inc. were $38,000 and $16,000, respectively. If total cash received duri
marin [14]

Answer:

$96,000

Explanation:

Total cash received during the period = beginning cash + cash received - ending cash

$38,000 +  $74,000 - $16,000 = $96,000

I hope my answer helps you

4 0
3 years ago
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