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liq [111]
2 years ago
9

What term is used to describe an experiment run by an ad agency where the ad agency will recruit consumers to come watch a tv se

ries and commercials? The consumer will then answer questions abiut the ads and the agency uses respinses to determine how well the ads will do in the real world
Business
1 answer:
algol [13]2 years ago
6 0

Answer:

Copy testing.

Explanation:

Copy testing is a term used to describe an experiment run by an ad agency, where the ad agency will recruit consumers to come watch a tv series and commercials. Sequel to this, the consumer will then answer questions about the ads and the agency uses responses to determine how well the ads will do in the real world.

Hence, copy testing refers to the assessment of the efficacy or effectiveness of an advertisement based on set of consumer behavior, responses or feedback before it is then officially aired or transmitted on the predetermined advertising channel.

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Recently, Pfizer and Allergan – the makers of Viagra and Botox, respectively – initiated a $160 billion merger. Pharmaceutical c
Lilit [14]

Answer:

Lerner index for Botox = 0.9

Explanation:

The Lerner index measures market power in an industry. The formula for calculating the Lerner index is: L = (P - MC) / P

Lerner index for Botox = ($15 - $1.50) / $15 = 0.9

0.9 in the Lerner index means that a company has a very large market power. Under this situation, this is quite logical since Allergen has a monopoly on Botox, at least until the patent expires.

The Lerner index varies between 0 and 1, with 0 being a situation of perfect competition and 1 a monopolistic situation.

3 0
2 years ago
During January, the solar cell factory begins 57,000 solar cells, and completes 53,000 of them. The remaining 4,000 solar cells
pogonyaev

Answer:

"2000 units" is the right solution.

Explanation:

The given values are:

Transferred from WIP,

= 53,000 units

Units sold,

= 61,000 units

Beginning inventory,

= 10000 units

Now,

The total number of finished goods will be:

= ( Beginning \Inventory + Transferred \ from \ WIP - Units \ Sold )

On substituting the values, we get

= ( 10000 + 53000 - 61000 )

= 2000 \ Units

4 0
2 years ago
how can you guarantee that your talk or speech will be interesting to your audience? Is this good advice? Why or why not? Justif
Rashid [163]
If you want to make sure it's interesting, you have to cater your speech/talk to your target audience. This is good advice. A 15-page detailed Powerpoint presentation with note cards would do as much good when presenting to kindergarteners as a water hose would do good in a flood. But, say, it was a fire, then the water hose might come in handy. In our case, your boss at the business meeting would find your Powerpoint much more interesting than kindergarteners would. 

Hope this helps! Have a nice day :)
7 0
3 years ago
Your company purchased a piece of land five years ago for $150,000 and subsequently added $175,000 in improvements. The current
exis [7]

Answer:

your mom

Explanation:

your mom

6 0
3 years ago
Emery Mining Inc. recently reported $150,000 of sales, $75,500 of operating costs other than depreciation, and $10,200 of deprec
Lelechka [254]

Answer:

Net Income for the Period is $41,018.

Explanation:

                                            Emery Mining Inc.

                                    Statement of Profit or Loss

Revenue                                                                 $150,000

Operating Costs                                                       (75,500)        

Depreciation                                                             (10,200)

Earnings Before Interest and Tax                        $64,300

Interest Expense (16,500*7.25%)                                (1,196)

Earnings Before Tax                                                $63,104

Tax (35%)                                                                  (22,086)

Earnings After Tax OR Net Income                       $41,018

3 0
3 years ago
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