Carl rogers would explain that <span>It results from a psychological conflict between Jeff's personal desire to stay up late and the opinion adopted from his parents that it is wrong to stay up late.
Since Jeff is experiencing the pressure to fulfill his parents' wishes, he felt that he's betraying them in some ways by staying up late, which resulted in the emotion of guilt.</span>
The answer is false, because the bandwagon technique refers to the act of persuading an audience to buy or do something (as advertised) simply because others are doing it (lots of cigarette adverts use this technique, for reference). The type of propaganda defined in your question is the testimonial propaganda: "When a famous or figure endorses and supports a product, connecting the famous person with that product."