The process by which an increase in government borrowing results in less borrowing by businesses and consumers for private investment is called expansionary fiscal policy.
<h3>What Is Expansionary Fiscal Policy</h3>
Expansionary fiscal policy refers to an increament in government spending, a decrease in tax revenue, or a combination of the two.
Expansionary fiscal policy is aimed at spurring economic activity and drive development.
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<span>Disposable income describes the amount of a family's money that is still available after all other necessities are handled. Advertisers are interested in this because they want to know what consumers that have large amounts of disposable income are interested in and are less concerned about the interests of those with very little disposable income.</span>
Answer:
C.
Explanation:
Companies cannot appeal to all buyers in the marketplace, or at least not to all buyers in the same way.
This strategy focuses on targeting a specific set of customers, retaining them by meeting their needs, and using metrics to measure their satisfaction.
Steps:
-Market segmentation. Is the process that companies use to divide large heterogeneous markets into small markets that can be reached more efficiently and effectively with products and services that match their unique needs.
-Market targeting. Consists of a set of buyers who share common needs or characteristics that the company decides to serve.
-Differentiation. A market coverage strategy in which a firm decides to to target several market segments and desing separate offers for each. Focus on how the company can create differentiated value for targeted segments.
-Positioning. The way the product is defined by consumers on important attributes. The place the product occupies in consumers’ mind relative to competing products.
A full-service agency offers most or all of the services required to launch a campaign, including as research, ad copy and art creation, media planning, and final message production.
<h3>How is a full-service advertising firm structured?</h3>
Regardless of size, all advertising businesses typically consist of three main divisions or parts: account services, creative teams, and media professionals. Even though they may go by different names in different organizations, these items typically have the same functions.
<h3>What benefits do full service agencies offer?</h3>
In order to support a company's short- and long-term goals, a full-service digital firm can scale its efforts up or down. As a firm grows, its goals may change. A full-service digital marketing agency may quickly adapt to move in the same direction as a company.
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