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Bess [88]
4 years ago
12

The objective of test marketing is

Business
2 answers:
Ulleksa [173]4 years ago
6 0
The objective of test marketing is <span>to determine the reactions of potential customers in a market situation.

Businesses will often do test marketing before launching a product to see how potential customers will react if it were real. If they do a test with a test market and the product is a flop, it could show that in a real situation the products wouldn't sell.
</span>
jeka57 [31]4 years ago
6 0

The right answer to the problem is<em> d) To determine the reaction of potential customers in a market situation. </em>

<h2>Further explanation </h2>

Ideally, all products before they are widely launched do market tests first. The main purpose of the market test is to see the response and effectiveness of the marketing strategies applied. Market tests are mainly carried out for new products and existing products that are modified or improved.

The advantages of the market test are quite a lot, including measuring the market response to the products offered. Likewise, if faced with several problems, the problem can be localized, thereby helping to minimize risk. The market test also gave the marketing team time to prepare for the launch in even greater reach. With market tests, the marketing team has learned the characteristics of the product and the target market. This will shorten the "learning curve" if the launch is later done on a larger scale.

Besides the advantages, of course there are disadvantages. In addition to requiring time, it is also feared to be copied by competitors so that the pioneers will lose momentum. Other losses if done in a long time (for example more than 6 months) will make the marketing budget inefficient. Therefore, conduct an in-depth survey before the product is launched. If it has been done, we need a market test if we are not sure of some aspects of marketing that will be applied. And don't forget to limit the market test time and determine the criteria for success or failure of the market test. Don't let the market test drag on without a clear time limit.

Learn more

Marketing strategy brainly.com/question/1405418, brainly.com/question/2887666.

Details

CLass: High School

Subject: Business

Keyword: Market test.

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marysya [2.9K]
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3 0
3 years ago
Two friends decide to rent an apartment and split the cost evenly. They each paid $575 towards the total move in cost of first a
ziro4ka [17]

Friend's apartment cost $325 per month, then the security deposit by them is, $500.

<h3 /><h3>What is security deposit?</h3>

A security deposit is an amount of money a landowner takes from a payer other than the early payment of rent.

<h3>Calculation of security deposit:</h3>

Given that,

Each paid total= $575

Monthly rent= $325/month

The security deposit = ?

Total paid by both person = $575 x 2 = $1150 for first rental cost, last month's rental and security deposit. We can write down this argument into an equation as follows:

\text{First Rental}+\text{Last rental}+ \text{Security Deposit} = \$1,150\\\\\$325+\$325+\text{Security Deposit} =$1,150\\\\ \text{Security Deposit}=\$1,150 - \$325\ - \$325.\\\\\text{Security Deposit}=\$1,150 - \$650\\\\\text{Security Deposit}= \$500.

Therefore, The security deposit for the apartment is $500.

Learn more about Security deposit, refer:

brainly.com/question/1752098

6 0
2 years ago
If the yield curve is upward sloping, then short-term debt will be cheaper than long-term debt. Thus, if a firm's CFO expects th
Vinil7 [7]

Answer:

A. True

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As per the given situation, if the yield curve is sloping upwards, it indicates that short-term interest rates are smaller than long-term interest rates.

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As we know that

Current ratio = Current assets - Current liabilities

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3 0
4 years ago
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mafiozo [28]

Answer:

Volume = 1565.56 cubic yards

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Hatshy [7]

Answer:

The correct answer are: Stable, high level, little

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Chris Argyris studied the concept of organizational learning how it affects a company.

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Chris, thus advocates that single loop learning is appropriate for stable environment, where goals and objective are highly certain and complex measures of performance are required very little.

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