Answer:
B, penetration pricing
Explanation:
Penetration pricing is a pricing strategy in which a manufacturer sets the price of its product low for a start so as to have a wide reach and acceptability in the market.
This pricing strategy is meant to make customers ditch their usual product for the new product, thereby having the new product attracting customers to itself.
Ultimately, penetration pricing increases market share of the new product manufacturer as it gains a lot of customers within the shortest possible time.
Penetration helps to discourage new product entrance into the market thus giving the product a large/high stock turnover throughout the product's distribution channel.
In the above question, Frito lay introduced its chips at a low price of 69cents for a period of time (first few months, say 3 or 4 months for example) in order to gain market share quickly.
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Answer:
Because of economies and diseconomies of scale.
Explanation:
Increasing returns to scale refers to the situation when a proportionate change in input leads to more than proportionate change in output. This may happen because of economies of scale.
Economies of scale are said to happen when the average cost of production decreases with the increase in the volume of output.
Decreasing returns to scale refers to the situation when a proportionate change in input leads to less than proportionate change in output. This may happen because of diseconomies of scale.
Diseconomies of scale occur when a firm experiences an increase in the average total cost as the volume of output increases.
Dane and the other stockholders will lose their investments but nothing else. Because Dane and others are stockholders in this company, they will lose the money that they had invested in the company and they will no longer receive any dividend from the company again because the company has gone bankrupt. Dane and others are not liable for other debts that had been acquired by the company.
The correct answer to fill in the blank is product extension.