Awareness level is currently 77%, or .77.
Awareness decreases by 33% per year, so without any additional promotion spending, awareness next year would be .77 * .66 (2/3 of 77%)
The 1 million dollar spending will increase awares by 26%, so the effect on awareness will be 0.77 * 1.26
To calculate awareness next year:
77% times (1.26 - .33)
= .77 * 0.93
= .716, or 71.6%
Answer:
Date Account Title Debit Credit
XX-XX-XXXX Interest expense $13,800
Discount on bond payable $1,300
Cash $12,500
Working
The bonds were issued at a price of 92 which means they were issued at:
= 500,000 * 96/100
= $460,000
Interest expense
= Issue price * interest rate * 6/12 months
= 460,000 * 6% * 6/12
= $13,800
Cash:
= Bond price * coupon rate * 6/12
= 500,000 * 5% * 6/12
= $12,500
Answer:
Harley-Davidson has become a cult
Explanation:
A cult is a self-identified group of people that share a passion or an interest. When a brand becomes a cult brand, it has achieved the highest level of emotional connection to its consumers.
The scenario where Natalie books an appointment and shows up at the salon to receives the services illustrates that services are usually distributed through direct marketing channels.
Direct marketing channel refers to the sales process which directly involves the seller and end buyer without the service of intermediary.
In a direct marketing channel, the service of intermediaries (such as retailers, agent, wholesalers) are not prioritize
The medium which are most perfect for direct marketing channel includes through internet, digital media etc
In the question, Natalie books an appointment with the stylist through her phone without the service of intermediaries.
Therefore, the scenario best illustrates that services are usually distributed through direct marketing channels.
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Answer:
D. 400 million
Explanation:
Current Population of the country = 100 million
growth rate per year = g = 3.5%
Number of Years = n = 40 Years
Population after 40 year = ?
To calculate the population after 40 year use following formula:
Population after 40 years = Current year population x ( 1 + growth rate )^ number of years
Population after 40 years = Current year population x 
Population after 40 years = 100 million x 
Population after 40 years = 100 million x 
Population after 40 years = 100 million x 3.959259
Population after 40 years = 395.93 million
Population after 40 years = 400 million ( Rounded off to nearest hundred )
