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eimsori [14]
3 years ago
7

What is the main problem that sellers suffering from marketing myopia​ face?

Business
2 answers:
Tanya [424]3 years ago
8 0
The answer is "<span>They focus more on products than the​ customer's underlying need.".
</span>
Marketing Myopia is marketing term as it shows by its name, referred to short-sighted and inward looking way to deal with promoting that spotlights on the requirements of the organization as opposed to characterizing the organization and its items as far as the clients' needs. It brings about the inability to check and accommodates to the quick changes in their business sectors or markets.
liberstina [14]3 years ago
8 0
<span>Marketing myopia is a condition in which a seller (or business) tends to view marketing as a vehicle for selling a specific product, rather than an opportunity to fulfill the needs of a customer. The main problem with that is that while sales may be achieved in the short term, in the long run activities that are proven to continue to grow a business such as maintaining a loyal customer base that keep coming back for your products will be severely hampered. Also of importance is the fact that most industries are constantly evolving, and by locking yourself into a focus on one or two products or solutions (hence, myopia) takes away the flexibility to be adaptable to changing conditions within your particular industry.</span>
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Booker Petroleum Refiners (BPR) has an issue of 8-year, 11% annual coupon bonds outstanding. The bonds, which were originally is
Rzqust [24]

Answer:

$1,238.85

Explanation:

In this question, we use the present value formula which is shown in the spreadsheet.  

The NPER represents the time period.

Given that,  

Future value = $1,000

Rate of interest = 7%

NPER = 8 years

PMT = $1,000 × 11% = $110

The formula is shown below:

= -PV(Rate;NPER;PMT;FV;type)

So, after solving this, the answer would be $1,238.85

8 0
3 years ago
PB8.
Maurinko [17]

Answer:

Products         Selling price   Unit variable cost

                                $                       $

Junior                     50                      15

Adult                       75                      25

Expert                     <u>110 </u>                   <u> 60</u>

Total                      <u> 235 </u>                  <u> 100</u>

The sales price per composite unit = $235

The contribution margin per composite unit

= Composite selling price - Composite unit variable cost  

= $235 - $100

= $135

Break-even point in units

= <u>Fixed cost</u>

  Contribution per unit

= <u>$114,750</u>

  $135

= 850 units

Break-even point in dollars

= Break-even point in units x Composite selling price

= 850 units x $235

= $199,750

                     Income Statement    

                                                               $

Total contribution ($135 x 850 units)   114,750

Less: Fixed cost                                     <u>114,750</u>

Net profit                                                   <u> 0</u>

                                                                                                                                                                             

Explanation:

Sales price per composite unit is the aggregate of all the selling prices.

Contribution margin per composite unit equals composite selling price minus composite unit variable cost.

Break-even point in units is fixed cost divided per composite contribution margin per unit.

Break-even point in dollars equal break-even point in units multiplied by selling price.

Income statement is prepared by deducting the total fixed cost from the total contribution.

4 0
3 years ago
Suppose the European Parliament is considering legislation that will decrease tariffs on agricultural products imported from the
VMariaS [17]

Answer:

€2,500 million

Explanation:

Data provided as per the requirement of estimated benefit to the population is here below:-

Benefit of the tariff reduction = €5

Size of population = €500 million

The computation of estimated benefit to the population is shown below:-

Estimated benefit to the population = Benefit from tariff reduction × Size of population

= €5 × €500 million

= €2,500 million

Therefore for computing the estimated benefit to the population we simply applied the above formula.

4 0
3 years ago
Of the following fuels used on a large scale in the last century to supply energy, which began to be utilized most recently?
andrew11 [14]
Coal is the fuel that is being used on a large scale in the last century to supply energy, which began to be utilized most recently.
Before coal are used to run a train and steam engines. Coal are used to cook foods and there are other things.<span />
5 0
3 years ago
1. What are reserves held by banks?
Paraphin [41]

Answer:

This is what I found!

Explanation:

Bank reserves are the cash minimums that must be kept on hand by financial institutions in order to meet central bank requirements. The bank cannot lend the money but must keep it in the vault, on-site or at the central bank, in order to meet any large and unexpected demand for withdrawals.

7 0
3 years ago
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