Another term that can be used for Defensive strategy is retrenchment strategy.
- Defensive strategy can be regarded as marketing tool which is been used by companies in retaining valuable customers that can be easily loose to their competitors.
- Competitors can be regarded as other firms that are present in the same market selling almost similar products
- This strategy is been utilized by companies in market leadership positions in defending market share from attacks by challengers;
- Some if the defence strategies are;
<em>counter-offensive defence</em>
<em>contraction defence</em>
<em> position defence</em>
<em>mobile defence</em>
<em>flanking defence</em>
<em> pre-emptive defence</em>
Therefore, defensive strategy can be explained as marketing tool that is been utilized by management in defending their business from potential competitors.
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Answer:
Customer relationship management (CRM)
Explanation:
Customer relationship management can be defined as a set of technologies, strategies and practices related to a business, whose main objective is to focus on the relationship with the customer.
The information age has revolutionized the way companies relate to their customers, nowadays digital media and new technologies have enabled greater interactions between company and customer, which created a need for companies to also seek corporate strategies and technologies that would bring relevant benefits for business success. Some of the CRM platforms enable companies to gather information from customers in order to manage sales opportunities and leads, in addition to organizing accounts and contacts in an accessible way and optimizing and accelerating the sales process.
Answer:
9%
Explanation:
According to the given situation, the solution of return on investment is shown below:-
Return on investment = (Net operating income ÷ Average operating assets) × 100
now, we will put the values into the above formula
= ($45,360 ÷ $504,000) × 100
= 0.09 × 100
= 9%
Therefore for computing the return on investment we simply applied the above formula.
Answer:
B is the correct option.
Explanation:
Product costing refers to the cost incurred for creating a product. It includes the materials, labor, factory overhead and consumable production supplies. It can also be defined as the labor cost required for delivering the service and in this case, its cost also includes the costs related to compensation, payroll taxes, and employee benefits. The cost of a product on a unit basis is calculated by adding the cost of total direct labor, materials, consumable supplies and total allocated overhead divided by the total number of units.
Answer:
d. goods or services are distinct and company has right to receive the standalone price.
Explanation:
Goods or services are distinct and company has right to receive the standalone price.
