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The social media have a lot of benefits to offer to companies, these benefits can not be derived from anywhere else. One of the benefits that businesses gain from social media is the opportunity to market and advertise their products, making their products known to people all over the world. Social media has made it possible for local companies to be known globally, thus increasing their status and profits. <span />
False, this is a product development strategy.
A marketing development strategy finds <em>new </em>markets for <em>existing </em>products, which is the opposite of what Issac is doing.