Inferential statistics: In statistics, the term inferential statistics is defined as one of the important parts and it is responsible for using a random sample of specific data that is being taken out from a particular population to explain and develop inference related to that population.

Statistically significant: In statistics, the term statistically significant refers to the process involved in specific research that describes its results are less likely to occur due to a chance procedure.

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Case Study Kenya Airways Flies High with Customer Relationship Management

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Kenya Airways is known to have an unsatisfactory and lingering issues with customers relationship and because running their business with CRM, they were able to effectively handle it

<h3>What was the main cause of failure of Kenya Airways?</h3>

A key factor to the fall of Kenya Airways was Poor customer relations as this lead to a lot of flight cancellation which the airline was said to have heaped the blame on the lack of passengers.

Note that Customer Relationship Management (CRM) are methods, strategies and tools used by firms to run, manage and analyze customer interactions.

Note that, Kenya Airways is known to have an unsatisfactory and lingering issues with customers relationship and because running their business with CRM, they were able to effectively handle it

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