It is false that evaluating an advertising campaign is the simplest part of the advertising process because the factors that determine the effectiveness of an ad are limited and clear.
Answer: Option B
<u>Explanation:</u>
To make a product famous that has been manufactured by a company, to make it reach to the consumers and to make them know about it, advertising is one of the most important elements. It focuses on the features, quality, prices etc of the product.
While evaluating the campaign of the advertisement, there are a lot many factors that are to be kept in mind by the company so that the consumers can know about the product.
Answer:
a.
The yen is expected to get stronger in three-month time.
It is because it is taking up to ¥102.21 to exchange for $1 at spot, while in three-month time, it is expected that it will only take ¥101.18 to exchange for $1.
b.
Applying relative purchasing power parity, we have:
USD is expected to depreciate 3% against Japan Yen, calculated as: 102.21 / 101.18 - 1 = 3%.
Thus, inflation rates of the United States is estimated to be 3% higher than inflation rates of the Japan.
Explanation:
Answer:
Given that this is not the company's first production, it means that they have some history in the market.
At this time, they ought to have some performance with regard to price, product, place, performance, and positioning. This sort of information is usually gleaned from:
- Sales figures (Invoices)
- Number and type of clients (Invoices)
- Feedback from the market via dealers, consumers etc.
- Reviews (Online and offline)
- Financial Statement
When a forecast is made base on predictive values such as the above, it is called Forecast based on historical data.
The management team will take all the above into account in redesigning it's marketing Ps.
- Price
- Product
- Positioning
- Place
- Promotion
- People and
- Process
The management team will answer question such as:
- Do we increase or reduce our price? or do we leave it as it is but modify it to using psychological pricing to attract more sales;
- What upgrades do we need to make to the products if at all?
- How do we position or reinforce the position of the products in the mind of the consumers?
- How do we get the products to more consumers/buyers? online? offline? completely new markets?
- How best do we promote the products?
- Who do we need to execute the marketing plan?
- what modifications do we need to do to our process to enable us to achieve the marketing goals?
- do our products contain a physical evidence of what we have promised during the promotion/positioning?
Answers to all these questions will help the marketing improve on its previous marketing strategy.
Cheers!
Answer:
The correct answer is "reasonable suspicion"
Explanation:
Reasonable suspicion is a legal figure of evidence in United States law that is more concise than a presumable cause for arrests and warrants.
Researchers can manage and organize data by using strategies
in research that will help them into organizing the information that they were
able to obtain from the researches that they study. Strategies in which could
help them in managing and organizing data are the following—communication,
group meetings in which people who are involved with the study, extensive
training, conceptual framework development and trails for external and internal
audit in which should be created.
