Answer:
1. B
2. E
Explanation:
1. Consumer or buyers use the extended decision making as it is that decision making which involves high level of the purchase involvement, extensive internal and the extensive information search with complex evaluation of the alternatives. In case of automobiles, buyers will choose the extended decision making as it is expensive, infrequently purchased products.
2. As there is involvement of high risk of financial loss in the future purchasing power, for people or consumer, the automobiles have the situational involvement, it is the short term state which directs towards the attaching relevance of a situation or person. In other words, it is an state where, it establish a level of involvement when a consumer or person think of a specific situation or object.
Answer:
Please consider the following explanation
Explanation:
a. EOQ = 560 units
b. 58800 units/560 units = 105 orders
c. EOQ/2 = 560/2 = 280 units (average inventory)
d. 105 orders × $4 ordering cost = $ 420
280 units × $1.50 carrying cost per unit = 420
Total costs = $840
Answer:
C) affective involvement
Explanation:
Affective or emotional involvement takes place when customers build emotional connections and have deep feelings about a certain product or service.
Kimberly's excitement about her new vacuum cleaner can be better understood as a consequence of her feelings toward her family than what the vacuum cleaner really does. She is excited because she feels she has done something good for her family.
