In human communication,the <span> sound of a </span>word<span> typically does not gives any hints about its meaning and this meaning would vary depending on the society where you live in. It could on the other hand, reflected the emotion that felt by the speakers of the word when they are saying them.</span>
Pretty much there has to be a reason and no unusual punishment as in no punishment that is extremely cruel. (Not a good answer but i hope it helps in the slights)