Bubble Inc., a chewing gum manufacturer, specifically targets children in its advertisements. In its latest advertisement, the c

Question

3 years ago

10

Bubble Inc., a chewing gum manufacturer, specifically targets children in its advertisements. In its latest advertisement, the c

ompany indicates that Bubble is the only chewing gum that lets you blow "massive" bubbles that won't stick to your face. This statement represents the brand's:A) unique selling proposition.
B) surrogate advertising strategy.
C) unique selling language.
D) intent scale translation.
E) incomplete comparison.

Business

1 answer:

earnstyle [38] · Answer 1 · 2021-12-20T02:31:01+03:00

<h3>Bubble Inc., a chewing gum advertisement represents the brand's Unique selling proposition. </h3>

Explanation:

The Unique Selling Proposition, or Unique Selling Point (USP), is a marketing term that refers to any attribute or feature of a product or service that separates it from the competition and emphasizes its specific customer benefits.

Businesses with a unique selling proposition stand for something particular, and it becomes Bubble Inc., known for. A clearly defined USP can be an important tool for helping Bubble Inc., marketing strategies and concentrate them on setting their brand and goods apart from their competition.