Answer:
Generate traffic.
Explanation:
Direct marketing is a type of marketing strategy that involves communicating directly with potential customers. In this type of advertising strategy there is no middleman as business is transacted directly from the producers to the customers.
Direct marketing helps an organization to increase its sales, it also helps to build a strong relationship with customers. Direct marketing mediums include: newspapers, postcards, catalogs, phone calls.
Answer:
sales force automation system
Explanation:
Salesforce automation system are the various software that are used to automate routine but important tasks of selling so that sales people can be free to better carry out their sales functions. For example sending of mails to customers to promote a product. Instead of spending time typing mails, they can automatically be sent to multiple recipients at preset times.
This eases the stress of carrying out repititive tasks.
Salesforce was one of the first solutions that was introduced to reduce the overwhelming work of maintaining and tracking customer accounts.
Answer:
The forecast for the year 2012 with an alpha value of 0.20 = 366.04.
Explanation:
The first step in order to solve this question/problem is to calculate or determine the Exponentially smoothed forecast for a period of time, t using the values of average demand for 2005 through 2007, that is to say;
Exponentially smoothed forecast for a period of time, t using the values of average demand for 2005 through 2007 = [actual sales in 2005 + actual sales in 2006 + actual sales in 2007]/ 3.
Therefore, Exponentially smoothed forecast for a period of time, t using the values of average demand for 2005 through 2007 =[ 281 + 367 + 409]/3 = 1057/3 = 352.3.
Since we are asked to use the smoothed value calculated as of the end of 2012. Use the average demand for 2005 through 2007 as your initial forecast for 2008, then, we have that for 2008 the forecast = 352.3.
Therefore, the forecast from the year 2009 through to the year 2012 can be calculated as given below;
The forecast for the year 2009 with an alpha value of 0.20 = 0.2 × 467 + [1 - 0.2] × 352.3 = 375.24.
The forecast for the year 2010 with an alpha value of 0.20 = 0.2 × 369 + [1 - 0.2] × 352.3 = 355.64.
The forecast for the year 2011 with an alpha value of 0.20 = 0.2 × 511 + [1 - 0.2] × 352.3 = 384.04.
The forecast for the year 2012 with an alpha value of 0.20 = 0.2 × 421 + [1 - 0.2] × 352.3 = 366.04.
Answer:
The correct answer is the option 1: high pressure for cost reductions and low pressure for local responsiveness.
Explanation:
To begin with, the concept known as <em>"Global Standardization"</em>, in the field of marketing and business, refers to the strategy that the companies can use when they decide to implement the same marketing strategy or campaign to every country in where the organization works. Therefore that the term refers to the standardization of the strategy that the company use in the marketing area to the whole globe due to the fact that mainly they look for the reduction of the costs and also because the pressure from the local responsiveness from the other foreign countries tend to be very low.