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Schach [20]
3 years ago
7

You work for a full-service salon and day spa and are writing a sales message targeted for working women. You describe your spa'

s services as "soothing, relaxing, and sensuous." You are using __________ to sell your services.
Business
1 answer:
Ne4ueva [31]3 years ago
7 0

Answer: You are using an <u><em>emotional appeal</em></u> to sell your services.

Explanation:

When a business is describing their business they want to be sure to use am emotional appeal to customers. This will engage the potential client and evoke emotions within each person. The potential client may have had a bad week at work and want to have a pampered day or be relaxed. By using an emotional appeal in the advertising, the business will pick up new and existing clients for their services.

Businesses can appeal to a persons passion, anger, love, and fears when using this type of appeal. The other common branding tactic in advertising is using a visual appeal.

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A recent survey found that 24% of Americans feel that it is always wrong to speed. In which of the following schools of ethical
borishaifa [10]

Answer:

"B"

Explanation:

Utilitarian is a group of people that belong to the school of thought that promotes happiness and a total well being of people in a society.

It believes that right actions and policy will always yield positive result while wrong actions will always yield unfavorable results

For this reason , it believes that selfish interest should not override the interest of others around as everyone must ensure that happiness reign in a society.

8 0
3 years ago
As of December 31, 2016, Nala Incorporated reported accounts receivable for $275,000 less allowance for doubtful accounts of $27
Rudik [331]

Answer:

a. 1. Debit Accounts receivable $180,000

Credit Sales $180,000

2. Debit cash $125,000

Credit Accounts receivable $125,000

3. Debit Sales return $20,000

Credit $20,000

4. Debit Provision for bad debts expense $35,000

Credit Accounts receivable $35,000

5. Debit Accounts receivable $ $2,500

Credit Provision for bad debts expense $2,500

Debit Cash $2,500

Credit Accounts receivable $2,500

B. Debit Bad debts expense $27,500

Credit provision for bad debt expense $27,500

Explanation:

1. Sale on account will increase the accounts receivable. So we have to debit accounts receivable and credit to sales in the amount of $180,000

2. Collections will decrease the accounts receivable due payments made by the customer. So we have to debit cash and credit accounts receivable by $125,000

3. Sales return is a contra asset account that will decrease the accounts receivable and also the net sales. So we will debit sales return and credit accounts receivable in the amount of $20,000

4. Write offs will decrease the provision for bad debts account as well as the accounts receivable accounts by $35,000

5. Recovery of bad debts previously written off has no effect in accounts receivable but will increase the provision for bad debts due to reversal of entry previously made. First, we will reverse the original written off entry. Debit Accounts receivable and credit provision for bad debts expense in the amount of $2,500. Then we will record the collection by debiting cash and crediting accounts receivable in the amount of $2,500

B. Let’s determine the balance of accounts receivable first,

Beg. $275,000 + 180,000 sale on account - 125,000 collection - 20,000 sales return - 35,000 write-off = $275,000

Therefore, $275,000 x 10% = $27,500

Entry:

Debit Bad debts expense $27,500

Credit provision for bad debts expense $27,500

3 0
3 years ago
A paid advertisement for the Texas Department of Economic Development, Tourism Division, invited readers of a magazine to mail i
lawyer [7]

Answer: Lead generation  

     

Explanation: In simple words, lead generation  refers to the process under which an entity tries to make their potential customers interested in their product for the first time. It can also be seen as the initiating step in building the customer base.

In the given case, the Texas department is trying to attract tourists to visit their state. It is the first time they are trying to do so by inviting the readers of magazines.

Hence from the above we can conclude that the primary purpose of their ad was lead generation.

4 0
2 years ago
1. Congress passed the Sarbanes-Oxley Act to ensure that investors invest only in companies that will be profitable.
Oksana_A [137]

Answer:

1. False

2. False

3. False

4. True

5. True

Explanation:

1.

Sarbanes-Oxley Act was a federal law that was established by congress to sweep auditing and financial statements for public companies. The main aim for this was to improve the investor confidence by improving reliability in accounting statements. Errors in the financial statements for the public companies were to be minimized following this law especially in the wake of numerous cases of corporate crime. This law was never passed to ensure that investors only invest in companies that will be profitable, since the choice of which company to invest in is exclusively left to the investor. So the above statement is false.

2.

Ethics can be defined as a set of rules and regulation that govern the moral behavior of someone. Ethical standards vary from one region to another since they are majorly cultural, for example; a behavior in the United States can be considered as appropriate while the same behavior in a different place can be inappropriate. Ethical standards are either right or wrong, and the actions are judged on these terms. Ethics don't measure whether a actions are loyal or disloyal, thus the statement is false.

3.

The primary accounting standard setting body in the United States is Financial Accounting Standards Board (FASB). This body is charged with regulating and setting the best standard of accounting practice. The FASB usually constitutes a board whose officials are rigorously assessed. The board members have to be professionals in the field of accounting.  Securities and Exchange Commission on the other hand is an independent federal agency with the authority to enforce federal security laws. Thus the statement above is false.

4.

The historical cost principle suggests that the companies record assets cost at their original cost and continue to report them at their original cost over the time the asset is held. The historical cost principle is a generally accepted accounting principle that has been in use for a long time. The definition about the historical cost principle in the question above is therefor true.

5.

The monetary unit assumption dictates that business related activities be converted to monetary units. There are some business transactions that are however quite difficult to convert into monetary units, therefor the accountant in using this principle is only obliged to record only the transactions that can be measured in money terms. The statement about monetary units in the question above is thus true.

8 0
3 years ago
This week, you will be drafting an ATS resumé (applicant tracking system), and a cover letter. Discuss your experience with thes
FrozenT [24]

Using redesign template designs  you can think about the relationship between your resumé and cover letter.

What is ATS (applicant tracking system) ?

An applicant tracking system (ATS) can be used by businesses to organize and monitor candidates for hiring and recruitment purposes. With the use of these tools, businesses may collect data, categorize prospects based on their experience and skill level, and screen potential employees.

More than 90% of Fortune 500 organizations currently employ ATSs. Even though these systems are excellent at keeping candidate information, the best application tracking systems can keep track of all communications with candidates. By making it easier to search and filter resumes and other applicant information, this decreases time to fill and ensures that businesses obtain the best candidates for the position.

to learn more about ATS click:

brainly.com/question/17080223

#SPJ9

7 0
1 year ago
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