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4 years ago

After the problem has been defined carefully, the next step in the marketing research process is to: ________.

Business

2 answers:

riadik2000 [5.3K]4 years ago

5 0

Answer:

Development of approach to or method of inquiring the problem

Explanation:

Marketing research refers to a study in which qualitative and quantitative data about issues that have to do with marketing products and services are systematically gathered, recorded and analysed to determine the effect of changing marketing mix components on the behavior of customers.

A marketing research process has a six-step process as follows:

1. Problem definition;

2. Development of approach to or method of inquiring the problem;

3. Research design formulation;

4. Field work;

5. Preparation and analysis of data; and

6. Generation of reports.

It can be seen from the above that the next step after the problem has been defined carefully in the marketing research process is to determine the approach or method of inquiry to employ.

Under the development of approach to or method of inquiring the problem, objective or theoretical approach formulated; models of analysis are developed; research questions and hypotheses are generated; and factors that can affect research designed are identified.

liraira [26]4 years ago

3 0

Answer:

After the problem has been defined carefully, the next step in the marketing research process is to develop a research plan.

Explanation:

The marketing research process is a process aimed at identifying problematic situations present in the daily life of society, with the aim of creating one or more products that meet the needs or solve the problems that such situations cause to people. In this way, it seeks to create a highly demanded product that is profitable for the company that produces it.

The first step in this process is the identification of the problematic situation, after which different resolution alternatives begin to be evaluated, thus creating research plans aimed at finding a solution capable of being monetized through its insertion into the market.

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Andrea's opportunity cost rate is 12 percent compounded annually. how much must he deposit in an account today if he wants to re

BabaBlast [244]

Answer:

$9583.89

Explanation:

value of each payment (P): $2,100

interest rate per period (r): 12/100 = 0.12

number or periods (n): 7

present value of annuity (PV): ??

using the annuity formula: $PV = P * \frac{1 - (1 + r )^{-n} }{r}$

PV = $9583.89

7 0

3 years ago

The WeKnowThisStuff Company issued a $1,000 par value, 6% coupon, 8 year bond. The interest is paid semiannually and the market

Stella [2.4K]

Answer:

$1,032.01

Explanation:

Given:

Face value of bond (FV) = $1,000

Coupon rate = 6% annual rate or 6% / 2 = 3% semi-annual rate

Coupon payment (pmt) = 0.03 × $1,000

= $30

Rate = 5.5% annually or 5.5 / 2 = 2.75%

Time period (nper) = 8 × 2 = 16 periods

Current value of bond is present value of bond which can be computed using spreadsheet function =PV(rate,nper,pmt,FV)

So, present value of bond is $1,032.01.

PV is negative as it's cash outflow.

8 0

3 years ago

Ian Burns is the new payroll accountant for ECG Marketing. Certain employees have been requesting changes in classification from

Nookie1986 [14]

Solution and explanation:

The Fair Labor Standards Act defines three tests that an employee must be eligible to be considered under the 'Exempt' category.

These include the following :

1.Salary Level Test : Employee must be paid minimum of $23,600 per year ($455 per week) to be considered Exempt.

2.Salary Basis Test : The representative must be paid on a Salary Basis, a fixed ensured least installment must be made for any workweek for the playing out any work. This would be dependent upon admissible and impermissible derivations that decide the premise of installment. Special cases to this standard are School educators, Lawyers, Doctors, and some others.

3.Duties Test : The actual jobs performed by the employee must be within the qualified exempt category of high level work. These are broadly classified as Executive, Professional; and Administrative job duties.

Thus, following out of the above will be considered for the purpose of classification to Exempt employees category:

- Reimbursement of board, lodging, facilities availed

Whether these form part of the compensation structure and the gross payments fall within the ambit of Levels test.

- Compensation such as discretionary bonus

These to be considered as part of Salary and to check whether the payments fall within the above stated levels and also the Basis of these payments whether on continuing salary or otherwise.

-Duties

The actual duties performed to be checked whether these fall within the exempt category.

Thus, the above stated three tests must be cumulatively passed in order to be eligible to classified as 'Exempt' Employee.

8 0

3 years ago

In what way did the cotton gin contribute to the dramatic rise in production?

seropon [69]

B I believe this is the right answer

8 0

3 years ago

Rockeagle Corporation began fiscal Year 2 with the following balances in its inventory accounts.

irinina [24]

Answer:

I solved this manually. please try to follow up with the calculations.

ending inventory balance of

a. Raw material = $31000

b. work in progress = $49000

c. finished goods = $19000

Explanation:

for raw material:-

balance at beginning 30,000 + purchase of 125000 - issue of 124000

= 30000+125000-124000

= 31,000

the ending balance is 31000

for work in progress inventory:-

beginning inventory 45000 + 124000 current cost of issued material + 162000 direct wages + overhead 24000

= 45000+124000+162000+24000

= $355000

we subtract 306000 costs of goods manufactured from this value

= $355000-306000

= 49000 wip ending balance

for finished goods inventory:-

begining inventory 14000 + 306000 costs of goods manufactured - 301000 costs of goods sold

= 14000+306000-301000

= $19000

2. schedule for costs of goods manufactured:-

beginning inventory 30000 + purchase 125000 - ending inventory

= 30000+125000-31000

= 124000

124,000+162000 labour cost+24000

total cost of manufacturing = 310000

310000+begining wip of 45,000 - ending inventory of 49000

= 310000+45000-49000

= 306,000 costs of goods manufactured

we add this value to beginning inventory of finished goods-ending inventory

= 306000+14000-19000

= $301000 costs of goods sold

3. income statement:-

revenue of 400000 - 301000 costs of good sold = 99000

99000-36000 selling expenses

= $63000

4 0

3 years ago