Question

Many advertisers have been required to pay damages to individuals when pictures of them have been used without authorization to promote products. In such situations, which of the following torts has been committed by the advertisers?

Answer 1

Answer:

Invasion of privacy.

Explanation:

A tort in Civil law is wrong doing by a person against another person, that can lead to the wrong-doer being held legally liable for his or her actions.

The tort of "Invasion of privacy" occurs when the actions of a person or organization intrudes into someone's personal life without permission.

Appropriation is a form of invasion of privacy, where a person or organization, without permission, uses another person's picture, name or likeness to make commercial gains.

When this happens, the party responsible is liable to pay damages to the wronged individual.