<h2><em>Ten ways to keep ahead of the competition</em></h2>
<em>Know the competition. Find out who your competitors are, what they are offering, and what their strengths and weaknesses are. ...</em>
<em>Know your customers. ...</em>
<em>Differentiate. ...</em>
<em>Step up your marketing. ...</em>
<em>Update your image. ...</em>
<em>Look after your existing customers. ...</em>
<em>Target new markets. ...</em>
<em>Expand your offer.</em>
This is a mixture of both. You may lose a customer if you don't but most likely you will still have enough to keep moving forward with your career so I would say False
Answer: The correct option is C.
Explanation: From the scenario given above, we can see that Thomas has not shown any intention to replace the expensive team members, the only option in this case would then be to properly utilize their expertise to the advantage of the company.
In order to do this therefore, a SWOT analysis would need to be carried out and utilized in gaining an edge over the competition.
In this case, Thomas would make sure that the expertise of all his team members are brought to bare, the company would analyze the competition to see where it is lacking in customer satisfaction, and then try to gain the upper hand by including features in their product that the competition does not have in theirs.
This strategy will help in achieving a competitive advantage.
Answer:
Total contribution margin= $59,800
Explanation:
Giving the following information:
Unitary selling price= 155,400 / 4,200= $37
Unitary variable cost= 100,800 / 4,200= $24
<u>To calculate the total contribution margin, we need to use the following formula:</u>
Total contribution margin= units sold*(selling price - unitary variable cost)
Total contribution margin= 4,600*(37 - 24)
Total contribution margin= $59,800
