Based on this scenario it can be said that Nicholas's behavior is an example of blatant bias. This form of bias are conscious beliefs, feelings, and behaviors that individuals have no problem, regret, or shame admiting that they are guilty of them, most of these bias express some form of hostility toward another group while at the same time unduly favoring one's own group. Such as in this case, Nicholas believes that his accent is (or for him, lack of accent) is the norm and that the clerk's accent shouldn't exist, and has no problem or shame stating it.
Self-Efficacy Theory <span>refers to people's confidence that they can perform a behavior to produce a desired outcome in a particular situation.</span>
