According to the Jo-Hari window model, blind spots C.) SOMETHING THAT THE SENDER DOESN'T KNOW BUT THE RECEIVER DOES.
Blind spots are facts known to others but not known to self.
Other factors in Jo-Hari window model are Arena, Facade, and Unknown.
Choice A is Arena
Choice B is Facade
Choice D is Unknown
The IMC channel that has received the greatest increase in aggregate spending recently is direct marketing or marketing that communicates directly with target customers to generate a response or transaction.
<u>Explanation:
</u>
Direct Marketing is a promotional strategy based on the distribution to potential customers of a marketing strategy.
The Systems of distribution used include mail, online and texting. Direct marketing is named because it removes intermediaries, like publicity media, in particular.
Direct marketing focuses instead of media advertising on delivery to individual consumers.
In much direct marketing, the call to action is a common factor.
It is easier to quantify than media advertising that direct marketing is successful.
In a number of direct marketing, the call for action is a special element. You are instructed to respond immediately to the request through a free telephone number, a reply card or a reference in the email advertisement. The recipient must also access the letter. A positive measure of a future purchase is any reply. Personal advertising is often linked to as ads for direct responses.
Answer: The purpose of the cash flow statement is to show where an entities cash is being generated (cash inflows), and where its cash is being spent (cash outflows), over a specific period of time (usually quarterly and annually). It is important for analyzing the liquidity and long term solvency of a company.
Answer:
b.$487,900.
Explanation:
Underapplied overhead occurs when the actual amount of manufacturing overhead incurred is higher than expected.
Since the manufacturing overhead for the year was underapplied by $23,540 in the question, the estimated manufacturing overhead at the beginning of the year used in the predetermined overhead can be calculated just deducting $23,540 form the actual as follows:
Estimated manufacturing overhead at the beginning of the year = $511,440 - $23,540 = $487,900.
