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ankoles [38]
3 years ago
5

You have just been hired as a brand manager of toothpaste for a large consumer products company. Your job mainly involves encour

aging the advertising and production groups to promote and manufacture your product more effectively. These departments are not under your direct authority, although company procedures indicate that they must complete certain tasks requested by brand managers. Describe the sources of power you can use to ensure that the advertising and production departments will help you make and sell toothpaste more effectively. (Remember, you have NO positional authority, so many sources of power are not available to you)
Business
1 answer:
vodka [1.7K]3 years ago
6 0

Explanation:

If I am hired as brand manager I would do the following:

Step 1: To conduct an analysis with Production team & Sales Team

This step serves as the base to understand the challenges, process and the victory achieved so far. The aim is to promote the product. So it is necessary to analyze the challenges from both production team and mainly with sales team. I would do an analysis and find possible ways to fix those.

Step 2: Conduct a training program associated with step 1

After analyzing the possible way, since I don't have a direct control over the team, I would conduct a training program and will list down ways to face the challenge and promote the product. It will be conducted as a "Knowledge-sharing session"

Step 3: Concentrate on advertisement too

The best way to reach the product is through advertising through the media. The best advertisement can attract people and bring business.

Step 4: Re-analysis: This is where an hand-holding process gets initiated and continue through out. Once again go back to step 1 and the process continues.

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ABC common stock just paid a dividend of $2.50 per share. The ABC dividend is expected to grow 20% per year for two years, and t
Liula [17]

Answer and Explanation:

Given that the dividend will grow at 20% for two years and then a constant 6% at third year

1st year dividend at 20%= $3

Present value of the dividend for the first year=PV factor at 15%(from table) = $2.61

2nd year dividend at 20% = $3.60

Present value of the dividend for the second year = PV factor at 15%(from table) $2.72

3rd year dividend at 6% growth rate =

$42.40

Present value of the dividend for the third year = PV factor at 15% = $32.06

Current price of the stock =$2.61+$2.72+$32.06

=$37.39

6 0
3 years ago
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Norma-Jean [14]
The answer is that it is called as marketing channel or distribution channel.

A marketing channel refers to the people, organizations, and activities that are essential to switch the possession of products from the factor of production to the factor of intake and it is the way services and a product get to the end-user, the client and is also called as distribution channel.

4 0
3 years ago
Working from home only works in a few kinds of businesses<br> true<br> false
sladkih [1.3K]
The answer is true .
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3 years ago
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3 years ago
Travis bought a share of stock for $31.50, the stock paid a dividend of $0.85, and Travis sold it six months later for $27.65. W
Luden [163]

Answer:

Dollar profit loss = $3

Holding period return = negative 9%

Explanation:

In order to find the dollar profit or loss return we will add the dividend and selling price because that the dividend plus the selling price is the cash that Travis receives or the positive cash and we will subtract the buying price from it because it is the negative cash flow. So we will add all the positive cash flows and subtract negative cash flow from it in order to find the dollar profit loss or return.

Selling price = 27.65

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Selling price + Dividend= 28.5

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Dollar profit loss or return = 28.50-31.5=-3

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(27.65+0.85-31.5)/31.5= -0.09 = -9%

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5 0
3 years ago
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