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ankoles [38]
3 years ago
5

You have just been hired as a brand manager of toothpaste for a large consumer products company. Your job mainly involves encour

aging the advertising and production groups to promote and manufacture your product more effectively. These departments are not under your direct authority, although company procedures indicate that they must complete certain tasks requested by brand managers. Describe the sources of power you can use to ensure that the advertising and production departments will help you make and sell toothpaste more effectively. (Remember, you have NO positional authority, so many sources of power are not available to you)
Business
1 answer:
vodka [1.7K]3 years ago
6 0

Explanation:

If I am hired as brand manager I would do the following:

Step 1: To conduct an analysis with Production team & Sales Team

This step serves as the base to understand the challenges, process and the victory achieved so far. The aim is to promote the product. So it is necessary to analyze the challenges from both production team and mainly with sales team. I would do an analysis and find possible ways to fix those.

Step 2: Conduct a training program associated with step 1

After analyzing the possible way, since I don't have a direct control over the team, I would conduct a training program and will list down ways to face the challenge and promote the product. It will be conducted as a "Knowledge-sharing session"

Step 3: Concentrate on advertisement too

The best way to reach the product is through advertising through the media. The best advertisement can attract people and bring business.

Step 4: Re-analysis: This is where an hand-holding process gets initiated and continue through out. Once again go back to step 1 and the process continues.

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Abbey Park was organized on April 1, 2016, by Trudy Crawford. Trudy is a good manager but a poor accountant. From the trial bala
siniylev [52]

Answer:

Abbey Park

a) Correct Income Statement for the quarter ended March 31, 2017:

Abbey Park

Income statement

For the quarter ended March 31,2017

Revenue

Rent Revenue                                      $62,000

Operating expenses    

Advertising expense                  4,310

Salaries and wages expense 28,470

Utilities expense                        1,740

Depreciation expense                 800

Maintenance expense             3,840

Supplies Expense                    3,900

Insurance expense                  1,800

Interest expense                       350

Total operating expense                     45,210

Net income                                        $16,790

b) The generally accepted accounting principles that Trudy did not follow in the preparation of her income statement are the accrual concept and the matching principle.  Failure to follow these principles means that the net income will be misstated.  The accounts were based on the cash basis instead of the accrual basis of generally accepted accounting principles.  This means that records for non-cash transactions were not recognized while some others were recognized based on their cash effects.

Explanation:

a) Income Statement for the quarter ended March 31, 2017:

Abbey Park

Income statement

For the quarter ended March 31,2017

Revenue

Rent Revenue                                      $83,000

Operating expenses    

Advertising expense                 4,200

Salaries and wages expense 27,600

Utilities expense                        1,500

Depreciation expense                 800

Maintenance expense             2,800

Total operating expense                     36,900

Net income                                         $46,100

Adjustments:

1. Rent Revenue = $62,000 ($83,000 - 21,000)

2. Supplies Expenses $3,900 ($4,500 - 600)

Supplies balance = 600

3. Prepaid Insurance = $5,400 ($7,200 - 1,800)

Insurance expense = $1,800 ($7,200/4)

4. Advertising Expense = $4,310 ($4,200 + 110)

   Maintenance Expense = $3,840 ($2,800 + 1,040)

   Utilities Expense = $1,740 ($1,500 + 240)

Expenses Payable = $1,390

5. Wages Expenses = $28,470 (27,600 + ($290 * 3))

Wages payable $870

6. Interest Expense = $350 ($20,000 * 7% * 3/12)

4 0
3 years ago
For years Microsoft did not pay dividends to its shareholders. Instead it held back these profits to be used for future growth o
Lynna [10]
These undistributed profits are refereed to as RETAINED EARNINGS. They are also called accumulated profits, undivided profits and earned surplus. The undistributed profits form a part of a business' equity and they are owned by the shareholders.
4 0
3 years ago
Hushovd Iron Works has collected the following data for its Thunderbolt line of​ products: Direct materials standard 15 pounds p
Hitman42 [59]

Answer:

The direct material quantity variance is $10,800 favourable.  (the options in the question are not correct).

Explanation:

The direct materials quantity variance represents a difference between what was actually produced and the standard or idea that should have been produced especially with regards to the use of direct materials.

To calculate material quantity variance

Step 1:Calculate the Standard Usage of Material

Formula= (Actual Units of Finished goods Purchased x Standard Price of Material per unit)

= 4,000 units x 15 Pounds

= 60,000 Pounds

This means the standard material usage is 60,000 pounds

Step 2: Now calculate the Direct Material Quantity Variance

Formula= (Standard Material Usage - Actual Material Usage) x The Standard Price per Unit of Material

= 60,000 pounds (computed in step 1) - 40,000 pounds (given in the question)

= 20,000 pounds x $0.54

=$10,800

Since the standard Material is higher than the actual material usage, it means that the answer is as follows;

The direct material quantity variance is $10,800 favourable.

Kindly note that the multiple options in the question above are for a different set of figures and a different question.

6 0
3 years ago
A firm is said to gain a competitive advantage when it can a. perform at the same level as that of its competitors. b. provide p
babunello [35]

Firms often have advantage over others. A firm is said to gain a competitive advantage when it can provide products similar to its competitors, but at lower prices.

<h3>What is Competitive advantage? </h3>
  • This is simply known as the factors that helps a company to create more quality goods or services or more cheaply than its rivals company.

These factors helps the productive entity to get more sales or superior margins compared to its market rivals and it can only be achieved if when it can create or produce products similar to its competitors, but at cheaper prices.

Learn more about competitive advantage from

brainly.com/question/14030554

5 0
3 years ago
If Wild Widgets, Inc., were an all-equity company, it would have a beta of 0.9. The company has a target debt-equity ratio of .4
Veronika [31]

Answer:

a. 6.5%

b. 13.06%

c. 10.91%

Explanation:

a.

Cost of debt of a bond is yield to maturity. Yield to maturity is the rate of return that a investor actually receives or a borrows actually pays on a bond. It is long term return or payment which is expressed in annual term.

Formula for yield to maturity is as follow

Yield to maturity = [ C + ( F - P ) / n ] / [ (F + P ) / 2 ]

By placing values in the formula

Assuming the bond face value is $1,000

Yield to maturity = [ (1000x7.2) + ( 1,000 - $1,090 ) / 20 ] / [ ( 1,000 + $1,090 ) / 2 ]

Yield to maturity = [ $72 + ( 1,000 - $1,090 ) / 20 ] / $1,045

Yield to maturity = [ $72 - $4.5 ] / $1,045

Yield to maturity = $67.5 / $1,045

Yield to maturity = 6.5%

So, the cost of Debt is 6.5%

b.

As 0.9 is the unlevered beta, We need Levered beta due to restructuring of capital.

Beta Levered = Beta Unlevered x ( 1 + ( 1 - tax rate ) x Debt / Equity)

Beta Levered = 0.9 x ( 1 + ( 1 - 0.35 ) x 0.4 )

Beta Levered = 1.134

Cost of equity can be calculated using CAPM

CAPM calculated the expected return on an equity investment based on the risk free rate, market premium and risk beta of the investment.

Formula for CAPM is as follow

Expected return = Risk free Rate + Beta ( Market premium)

As we know the Risk premium is the difference of market return and risk free rate.

Expected return = Risk free Rate + Beta ( Market Return - Risk free Rate )

Ra = Rf + β ( Rm - Rf )

Ra = 4.1% + 1.134 ( 12% - 4.1% )

Ra = 13.06%

Cost of Equity is 13.06%

c.

WACC is the average cost of capital of the firm based on the weightage of the debt and weightage of the equity multiplied to their respective costs.

According to WACC formula

WACC = ( Cost of equity x Weightage of equity )+ ( Cost of debt ( 1- t) x Weightage of debt )

Placing the values in formula

If the debt to equity 0.4  the equity value should be 1 and total capital is 1.4 ( 1 + 0.4 )

WACC = ( 13.06% x 1 / 1.4 )+ ( 6.5% ( 1- 0.35) x 0.4 / 1.4 ) = 9.71% + 1.2% = 10.91%

WACC is 10.91%

4 0
3 years ago
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