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LenKa [72]
2 years ago
13

Using what you have learned in your focus group, you begin your analysis of the buyer decision process. In the first stage of th

e process, you need to show consumers that their existing state does not equal their desired state. Which advertising strategy would be optimal for the need (problem) recognition stage?
Business
1 answer:
babymother [125]2 years ago
3 0

Answer: Television ad on a fitness training television channel showing a consumer charging their phone using PowerShirt.

Explanation: In the stage of the process, In showing consumers that their existing state does not equal their desired state. Is by using a Television ad on a fitness training television channel showing a consumer charging their phone using PowerShirt.

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Zibb is a transnational electronics company based in Germany. It has factories in China, Mexico, and India. The company aims to
Brrunno [24]
It’s C) The geocentric orientation

I hope this helped out, have a nice day! :)
5 0
2 years ago
Windsor Industries acquired two copyrights during 2017. One copyright related to a textbook that was developed internally at a c
Art [367]

Answer:

Balance sheet extract:

Intangible assets:

Copyright 1      $0

Copyright 2      $48,000

Explanation:

The points to note in the question are enumerated as follows:

An internally generated intangible asset cannot  be capitalized.By capitalization ,I mean its costs is treated as intangible asset to be amortized over its useful life.As a result,the $16,000 incurred on the internally generated intangible asset,specifically,the first copyright should be treated as expense when  incurred.

However,the second copyright that was bought from University Press can be treated as asset but cannot be amortized since it has indefinite life,but would be tested for impairment on a yearly basis,with impairment losses charged to profit or loss account.

7 0
3 years ago
Suppose a basket of goods and services has been selected to calculate the CPI and 2012 has been selected as the base year. In 20
jek_recluse [69]

Answer:

a. 116.9 and the inflation rate was 16.9%

Explanation:

<u>Definition</u>

Consumer Price Index (CPI) is a statistical measure that is constructed using a weighted average market basket of consumer goods and services produced by a household.

CPI = (Cost of market basket ₓ / Cost of market basket ₓ₁) * 100

where x = present year(2014) and x1 = base year(2012)

CPI = (90/77) * 100

CPI = 116.88

CPI = 116.9 (to 1 decimal place)

Inflation =<u>Current year basket cost - Base year basket cost</u>    * 100

                                    Base year basket cost

Inflation = <u>90-77</u>  * 100

                   77

Inflation = 16.88

Inflation = 16.9% ( to 1 decimal place)

7 0
3 years ago
A milestone occurring in which of these increments of time will be the farthest to the right on a timeline
Talja [164]
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8 0
3 years ago
Read 2 more answers
A traditional GAAP income statement does not help managers to predict the financial results of their decisions. Which of the fol
Amiraneli [1.4K]

Answer:

A) The GAAP statement is based on cost function rather than cost behavior.

Explanation:

Income statements that follow GAAP rules categorizes expenses based on their business function: product, selling or administrative.

While cost behavior categorizes costs based on how they influence a company's activities: variable, fixed and mixed. When a manager wants to measure the impact of any decision he/she makes, they need to use this type of categorization. For example, if fixed costs increase, what is the new break even point? If variable costs decrease, how is the marginal cost affected?

7 0
2 years ago
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