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astraxan [27]
3 years ago
11

In order to examine the potential success of its 1/3 pound Angus hamburger, McDonald's started offering and promoting the produc

t in three southern cities. This move is an example of _________. beta testing trade promotion alpha testing test marketing
Business
1 answer:
maks197457 [2]3 years ago
8 0

Answer: Test marketing

Explanation:

 The test marketing is one of the concept that helps in explaining the various type of marketing and the business field concepts as it providing the various types of opportunities for testing the goods.

The man aim of the test marketing is that it evaluating the overall sales performance of an specific organization.

According to the given question, the McDonald's is start promoting and also offer the various types of products and examining the success this is known as the test marketing evaluation process.

 Therefore, Test marketing is the correct answer.

   

You might be interested in
The following transactions are for Kingbird Company.
raketka [301]

Answer and Explanation:

The Journal entries are shown below:-

1. Account Receivable Dr, $450,000  

             To Sales revenue $450,000

(Being credit sales is recorded)

here we debited the accounts receivable as it increased the assets and we credited the sales revenue as it also increased the sales.

Cost of goods sold Dr, $310,000

         To Inventory $310,000

(Being Cost of goods sold is recorded)

here we debited the cost of goods sold as it increased the expenses and we credited the inventory as it decreased the assets

2. Sales return and allowances Dr, $ 22,000

         To Account Receivable $22,000

(Being sales return is recorded)

here we debited the sales return and allowances as it increased the sales return and we credited the accounts receivable as it decreased the assets

3. Cash Dr, $423,720

Sales discount Dr, $4,280 ($428,000 × 1%)

     To Account Receivable $428,000   ($450,000 - $22,000)

(Being cash and sales discount is recorded)

Here we debited the cash and sales discount as it increased the assets and sales discount and we credited the accounts receivable as it decreased the assets

8 0
3 years ago
Topic : Payroll ​<br><br>Please answer as soon as possible.
sashaice [31]

Answer:

1. Vera = $400

2. Colin = $780

3. Messy = $54

4. Goyoh = $5,600

Explanation:

<em>Requirement 1 & 2</em>

<em>1. Vera Dunhill's gross salary - </em>

Hourly income = $10

As she has worked 40 hours for the current week, the gross salary is as follows -

Weekly Income (Gross Salary) = Number of hours worked × Hourly Income

Weekly Income (Gross Salary) = 40 hours × $10 = $400.

<em>2. Colin George's Gross Salary -</em>

Hourly Income = $15

Overtime hourly rate = $15 × 1.5 (for first 4 additional hours) = $22.5

Overtime hourly rate = $15 × 2 (for further additional hours after 4 additional hours) = $30.

As Colin has worked for 47 hours, his gross salary is =

($15 × 40 hours) + ($22.5 × 4 hours) + ($30 × 3 hours)

= $780

<em>Requirement 3 & 4</em>

<em>3. Messy's gross salary - </em>

Peeling guavas at $2 per kilogram. As the Messy has peeled 27 kilogram guavas, his gross salary = $2 × 27 kilogram = $54

<em>4. Goyoh's gross salary -</em>

Basic Salary = $800

Commission = 4% of sales

Current year's sales = $120,000

It means, he will receive the basic salary and commission on sales as a gross salary.

Therefore, Gross Salary = $800 + ($120,000 × 4%)

Gross Salary = $800 + $4,800

Gross Salary = $5,600

For the job purpose, he will receive the basic salary and for the performance purpose, he will receive the commission as well.

4 0
3 years ago
Metropolis National Bank is holding 2% of its deposits as excess reserves. Assume that no banks in the economy want to maintain
iris [78.8K]

Answer:

Increase in money supply = $200,000

Explanation:

Note: The given question is incomplete, missing part is as follow:

                    Metropolis National Bank

                            Balance sheet

Assets                                              Liabilities

Reserves     $60,000                Deposits          $500,000

<u> Loans           $440,000                                                           </u>

Computation:

Excess reserve hold = 2% × Deposits  

Excess reserve hold = 2% × $500,000

Excess reserve hold = $10,000

Required reserve =  Reserves - Excess reserve hold

Required reserve = $60,000 - $10,000

Required reserve = $50,000

So,

Required reserve ratio = [$50,000 / $500,000]100 = 10%

Multiplier(K) = 1 / Required reserve ratio

Multiplier(K) = 1 / 10%

Multiplier(K) = 10

Total Money = Person deposit +  Excess reserve hold

Total Money = $10,000 + $10,000

Total Money = $20,000

Increase in money supply = Total Money × Multiplier(K)

Increase in money supply = $20,000<u> </u> × 10

Increase in money supply = $200,000

7 0
2 years ago
. List and describe two types of cues that people use when speaking to others. (2 points)
BartSMP [9]
1. Direct
2. Indirect

I think this is correct.
5 0
3 years ago
Express the following comparative income statements in common-size percents. (Round your percentage answers to 1 decimal place.)
Mila [183]

Answer: Cost of Goods sold

Explanation:

Common size analysis refers to making all entries in the income statement, a percentage of sales for that year.

Current Year                                                      Prior Year

Sales                                      100%                           100%

Cost of Goods sold               75.7%                          46.5%

Gross Profit                            24.3%                          53.5%

Operating expenses             17.3%                             35%

Net Income                              7.0%                            18.5%

<em>Looking at the percentages above, one can see that the COGS increased the most from the previous year by going from 46.5% to 75.7% representing an increase of 29.2%.</em>

<em>This had the most impact on Net income as it substantially reduced Gross profit. </em>

8 0
3 years ago
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