Question

Kallton is a multinational communications and information technology corporation. Its principal products are mobile telephones and tablets. It recently announced on its Web site that customers can suggest ideas for its upcoming product model. Contributors of short-listed ideas will be adequately rewarded. In this case, Kallton is using ________ to generate new product ideas.

Answer 1

Answer:

The correct answer is Crowdsourcing.

Explanation:

Crowdsourcing seeks to outsource or delegate tasks to be left in charge of a large group of people or community. This community, composed of qualified professionals will present their proposals, ideas and candidacies. Companies that use Crowdsourcing will choose the most suitable people to carry out the different jobs, solve the most complex problems and contribute to the development of the business through new and relevant ideas. The objective is to develop the tasks in a shorter period of time with more effective results thanks to more labor and the contribution of solutions. In this way, the effort by the customer, supplier or company is reduced. The elect or chosen within a community will be rewarded for their work in an economic, material or even labor way. Gedesco