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Verdich [7]
3 years ago
15

A car rental agency has 150 cars. The owner finds that at a price of $48 per day, he can rent all the cars. For each $2 increase

in price, the demand is less and 4 fewer cars are rented. For each car that is rented, there are routine maintenance costs of $5 per day. What rental charge will maximize profit?
Mathematics
1 answer:
hram777 [196]3 years ago
3 0
Given that for each <span>$2 increase in price, the demand is less and 4 fewer cars are rented.

Let x be the number of $2 increases in price, then the revenue from renting cars is given by
(48 + 2x) \times (150 - 4x)=7,200+108x-8x^2.

Also, given that f</span><span>or each car that is rented, there are routine maintenance costs of $5 per day, then the total cost of renting cars is given by
5(150-4x)=750-20x

Profit is given by revenue - cost.
Thus, the profit from renting cars is given by
</span><span>(7,200+108x-8x^2)-(750-20x)=6,450+128x-8x^2

For maximum profit, the differentiation of the profit function equals zero.
i.e.
</span><span>\frac{d}{dx} (6,450+128x-8x^2)=0 \\  \\ 128-16x=0 \\  \\ x= \frac{128}{16} =8

The price of renting a car is given by 48 + 2x = 48 + 2(8) = 48 + 16 = 64.

Therefore, the </span><span>rental charge will maximize profit is $64.</span>
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