Question

Aztic Inc., a manufacturer of sports goods, plans to expand its operations to various other countries. During market research, it avoids countries where the dominant population is mostly rural. In this case, Aztic Inc. is assessing the _____ of the countries.

Answer 1

Answer: demographic makeup

                         

Explanation:  Demographics is a population analysis based on criteria like age, ethnicity, and gender. Demographic data relates to systematically articulated social economic-economic statistics, including jobs, schooling, wages, marriage rates, rates of births and deaths, and much more.

Governments, companies, and NGOs use surveys to learn much more about the dynamics of a community for many reasons, including policy development and research on the economic market. Demographic information is collected to create a profile for the client base of the company for company's marketing objectives.

Thus, from the above we can conclude that the given case depicts demographic makeup.