Question

Which type of research is ideal for gathering primary data to compare attitudes toward a brand of energy drink between different ethnic groups?

Answer 1

Answer:

Cross Sectional , Stratified Study

Explanation:

Research needed to gather primary data to compare attitudes towards energy brand between different ethnic groups : is Cross Sectional, Stratified Study .

Cross Sectional research is about studying various sample units at a particular point of time. Eg : Studying various ethnic groups at a point of time.

Stratified Study is based on sample drawn from various strata i.e sub population groups. It is a better representative sampling form, as encompasses all component groups of sample. Eg : Studying various subgroups (ethic groups) at a point of time.