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tia_tia [17]
3 years ago
12

2. Discuss how the factors that affect the promotional mix affect how Pepe’s promotes its various locations: Nature of the produ

ct: Stage in PLC: Target Market Characteristics: Type of buying decision: Funds for promotion: Push/pull strategy:
Business
1 answer:
Ierofanga [76]3 years ago
3 0

Answer:

Factor of promotional mix include advertisement, selling approach, public relations etc

Explanation:

When Pepe is into applying promotional mix for his product, the buying attitude of the people in the location must be properly understood in terms of being ready to pay more when the product attracts more charges or not. This is premised on the fact that such product is still been produced from the point of invention. It also explains whether or not Pepe has a well thought out promotional plans to mitigate for the mix.

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Target costing begins with determining the cost of the product and then focusing on developing ways to sell the product at a pri
Archy [21]

Answer:

Target costing does not begin with the determination of the cost of the product  and then focusing on developing ways to sell the product at a price that will enable the company to achieve its desired profit margin.

The correct answer is B

Explanation:

In target costing, the company does not determine the price because the price is determined by the market. Target costing begins with determining the target profit. Then, the company deducts the target profit from the market price in order to obtain the target cost.

6 0
3 years ago
You work for a marketing firm that has just landed a contract with Run-of-the-Mills to help them promote three of their products
Mumz [18]

Explanation:

The cross-price elasticity formula is:

CPE= Δ%q of good A/ Δ%p of good B

The CPE of penguin patties and raskels is:

CPE= -22%/-20%

CPE= 1.1

A positive CPE means that both good are substitutes; often, penguin patties take the place of raskels. An increase in price of penguin patties will affect positively the quantity demanded for raskels.

The CPE of penguin patties and kipples:

CPE= 7%/-20%

CPE=-0.35

A negative CPE means that both goods are complementary, which means that consumers will likely consume them together. An increase in price of penguin patties will affect negatively de quantity demanded for kipples.

Complementary goods should be advertise together because both could be positively benefited by advertising. If the demand for penguin patties increases, it is probable that the demand for patties increases too. If you advertise substitute goods, people will always prefer one, then the advertising will only be effective or for penguin patties or for raskels.

7 0
3 years ago
A hospital needs 2,900 units of a medicine throughout the year. The purchasing cost varies with the size of the order. If the nu
Rom4ik [11]

Answer:

a. 100 units are ordered  

b. Minimum Total annual cost = 80090

Explanation:

Given that,

D=2900.

C = $30 IF q<100

    = $27 IF 100<Q<499.

    = $26 IF Q>500.

C(H) = $30

C(O) = $10.

EOQ = √(2*D*C(O)/C(H))

        = √( 2*2900*10/30)

        = √( 1933.3333)

         = 43.97

TAC if 44 units are ordered =  (2*D*C(O)*C(H))+D*C

                                             = 2*2900*10*30+ 2900*30

                                             = 1319.09+ 87000 = 88319.09

TAC if 100 units are ordered  = 2900/100*10+ 100/2*30+ 2900*27

                                                = 29*10+ 50*30+2900*27

                                                = 290+1500+78300

                                                = 1790 + 78300 = 80090

if 500 units are ordered  = 2900/500*10+ 500/2*30+2900*26

                                        = 58+ 7500+75400= 82958.

∴ we get

100 units are ordered  

Minimum Total annual cost = 80090.

5 0
3 years ago
If the container store owners/managers were to walk around and personally thank each employee for doing a good job, then this wo
Lelechka [254]
I<span>f the container store owners/managers were to walk around and personally thank each employee for doing a good job, then this would be a motivating factor. This action exhibits a good environment as well for employees to foster as they're performances are acknowledged by their employers. if this goes on, this will inspire many employees to alleviate their status.</span>
8 0
3 years ago
Read 2 more answers
Use the following information to determine this company's cash flows from financing activities.
EastWind [94]

Answer:

See the explanation below.

Explanation:

<u>Details                                                                Amount ($) </u>

Issued common stock                                          74,000

Dividend paid                                                       (13,000)

Settlement of note payable                               (120,000)

Treasury stock acquired                                   <u> (120,000) </u>

Net cash flows from financing activities       <u> (179,000)  </u>

7 0
4 years ago
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