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zavuch27 [327]
3 years ago
6

Which of the following terms is used to describe the actors and forces outside marketing that affect marketing management's abil

ity to build and maintain successful relationships with target customers?
A) marketing environment
B) marketing orientation
C) strategic planning
D) target markets
E) marketing mix
Business
1 answer:
Lostsunrise [7]3 years ago
5 0

Answer:

A

Explanation:

The marketing environment simply refers to the actors and forces outside marketing that affects the marketing management’s ability to build and maintain successful relationships with customers.

It is the term that is basically used when we consider external outputs that can affect the way in which relationships are built with the customers of the company.

It is a term that takes into cognizance the fact that there are some external influences that dictates and affects the relationship building mechanism of the company and its customers

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Identify which control activity is violated in each of the following situations, and explain how the situation creates an opport
lesantik [10]

Answer:

1. Once a month, the sales department sends sales invoices to the accounting department to be recorded.

⇒ documentation procedures

Unless all of the company's sales take place only once a month, sales should be recorded as soon as possible. Accounting records must be as precise and accurate as possible, and they must be processed on time. Stacking invoices makes no sense, since sales might be on cash or the collection period might be very short. Who holds the money until the sales records are made?

2. Leah Hutcherson orders merchandise for Rice Lake Company; she also receives merchandise and authorizes payment for merchandise.

⇒ segregation of duties

One single person cannot be responsible for the whole process, since this creates a huge opportunity for fraud. Imagine if the person in charge of the inventory is also in charge of making new purchases, paying for them and reporting ending inventory. No company would be able survive one year, while the person in charge would get rich.

3. Several clerks at Great Foods use the same cash register drawer

⇒ establishment of responsibility

If everyone is allowed to collect money, no one can be responsible for any loss.

8 0
3 years ago
What is one major measure of economic growth?
Olegator [25]

Answer:

yo mama

Explanation:

<h2>yo mama's so ugly, she made a blind kid cry.</h2>
4 0
3 years ago
At MultiMarkets, a chain of retail stores, top management decided to respond to the growing challenge of online retail websites
Kobotan [32]

Answer:

False

  • At MultiMarkets, a chain of retail stores, top management decided to respond to the growing challenge of online retail websites with <u>DECENTRALIZED</u> planning , using planning experts to help store managers develop their own plans.

Explanation:

In a corporation, decentralized planning means that some planning functions and decision making processes are delegated to lower level managers.

In this case, MultiMarkets' upper management is delegating planning functions to local store managers as a way to respond to an increase in online retailing.

4 0
4 years ago
The current risk-free rate of return in the economy is 1.5%. In addition, the market rate of return is currently 6%. Given that
ludmilkaskok [199]

Answer:

The company’s systemic risk level (beta coefficient) is 2.44%

Explanation:

According to Capm Expected Return of Stock = Risk Free Rate + Beta*(Market Return - Risk Free Rate)

Beta = (Expected Return of Stock - Risk freed Rate)/(Market return -Risk free Rate)

        = (12.5% - 1.5%)/(6% - 1.5%)

        =2.44 %

Therefore, The company’s systemic risk level (beta coefficient) is 2.44%

Systematic risk is the risk which affects all the stocks of the economy. It cannot be diversified away. Example interest rate and inflation in the economy. Beta represents systematic risk of the company.

7 0
3 years ago
The information systems of several firms have been compromised by insiders that can include contract employees, cleaning staff,
ch4aika [34]

Answer:

True

<h3>What is an Information system?</h3>
  • An Information System (IS) is a set of interrelated components that work together to collect, process, store, and disseminate information to support decision-making.
  • They also support the coordination, supervision, analysis, and visualization of an organization.

To learn more about it,  refer

to brainly.com/question/25689052

#SPJ4

7 0
1 year ago
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