Answer:
The answer is C. link the advertisements to online promotions.
Explanation:
Now lets take a look at it one by one and see why C is the answer.
As in option A, she can ask a few friends whether they've seen the ad or not, but their replies would not accurately show the success of the promotion strategy.
In Option B, it take some time to measure the results and the quarterly sales numbers can be influenced by many factors and may not reflect the impact of this specific promotional campaign.
Option D is irrelevant, Elise's company sales and the sales of the newspapers are not related. So we can not take this as an answer.
Option C however is very applicable. If you link the advertisements to online promotions, when those who read the news paper comes to check the online promotion, we can see how well has the ad performed based on the number of online enrollments of the readers.
Managing team conflict is the most important skill required for effective team management.
A conflict is a situation when the interests, needs, goals are values of involved parties interfere with one another. Therefore, it is important to understand various conflict resolution techniques. Conflict resolution is a method and process that is involved in facilitating the peaceful ending of conflict and retribution. Conflict situations are an important aspect of the workplace.
Answer:
Inelastic
Explanation:
Price elasticity of demand refers to degree of responsiveness of change in demand with due to the change in price.
When a small change in price is accompanied by a higher change in the quantity demanded, this indicates the demand being elastic.
On the other hand, when a substantial change in price results in less than proportionate change in the quantity demanded, it indicates that demand is inelastic.
Price elasticity of demand is mathematically represented as:
wherein, 
= Price elasticity of demand
dQ= change in quantity demanded i.e 
dP = Change in price i.e 
p = original price
q = original quantity
In the given case, the manager thinks, when price is reduced by 50 cents, the sales quantity will rise by 1 unit, but the total revenue, which is the product of price and quantity demanded, will fall. This indicates, the demand was perceived as inelastic.
This represents the case wherein, with fall in prices, the total revenue also falls i.e inelastic demand.
Answer:
IMC
a.True
Explanation:
The coordination of all distributive activities is a just part of the integrated marketing communication that is IMC, as it tries to offer seamless consumer experience. For instance, if Company XYZ fails to provide the right product in the right place and at the right time for consumers, then the essence of its IMC is lost.
IMC means Integrated Marketing Communication. It is a marketing communication approach that integrates many components for marketing communication effectiveness. The foundation component ensures that IMC approach provides the right products in the right place and at the right time for consumers. IMC also integrates the corporate culture, with a focus on branding and customer satisfaction.
Since IMC aims to increase sales and profits, sharpen the brand's competitive advantage, and achieve brand loyalty, it means that the goals cannot be achieved when Company XYZ's distribution channel offers empty promises by not putting the right XYZ product in the right place and at the right time for consumers.
