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netineya [11]
3 years ago
9

Consider two cigarette companies, PM Inc. and Brown Inc. If neither company advertises, the two companies split the market and e

arn $50 million each. If they both advertise, they again split the market, but profits are lower by $10 million since each company must bear the cost of advertising. Yet if one company advertises while the other does not, the one that advertises attracts customers from the other. In this case, the company that advertises earns $60 million while the company that does not advertise earns only $30 million. Refer to Scenario 17-4. What will these two companies do if they behave as individual profit maximizers
Business
1 answer:
Tanya [424]3 years ago
7 0

Answer:

Explanation:

If these two companies were to behave as individual profit maximizers, both company will  advertise regardless of whether the other company advertises or not because their goal primary goal is to increase the profit and domination of the market.

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If a company uses the balance sheet approach to estimate bad debt expense, bad debt expense for a period can be determined by: M
arlik [135]

Answer: d. Taking the difference between the unadjusted balance in the allowance account and the desired balance of the allowance account.

Explanation: Bad debt expense is an unfortunate cost of doing business with customers on credit and recognizing bad debts leads to an offsetting reduction to accounts receivable on the balance sheet.

The balance-sheet approach for estimating bad debts expresses uncollectible accounts as a percentage of accounts receivable. That is, it takes the difference between the current balance of allowance for doubtful accounts and the amount calculated.

Therefore, if a company uses the balance sheet approach to estimate bad debt expense, bad debt expense for a period can be determined by taking the difference between the unadjusted balance in the allowance account and the desired balance of the allowance account.

8 0
3 years ago
A company purchases 12,000 pounds of materials. The materials price variance is $6,000 favorable. What is the difference between
Sonbull [250]

Answer:

The difference between the standard and actual price paid for the materials is $0.5.

Explanation:

Given Data:

Actual Quantity = 12,000 Pounds

Material Price Variance = $6,000

We know the formula for Material Price Variance is:

Materials Price Variance = <em>(Actual quantity × Actual price)</em> – <em>(Actual quantity × Standard price) ----- (1)</em>

For convenience, suppose:

Actual  Price = AP    &  Standard Price = SP

Rearranging the equation (1) and substituting the Actual and standard price with AP and SP we get,

Material Price Variance = (Actual Quantity x AP) – (Actual Quantity x SP)

Taking Actual Quantity as common on the left hand side of equation we get:

Material Price Variance= Actual Quantity (AP – SP) ---- (2)

Putting the values of Material Variance and Actual Quantity in equation (2), we get:

$6000=12,000 (AP – SP)

Rearranging the equation we get,

AP – SP = $6000/12,000

Finally, AP – SP = $0.5

Conclusion:

The difference between the standard and actual price paid for the materials is $0.5.

7 0
3 years ago
The late famous broadcast journalist Walter Cronkite said that one of his regrets in life was not actively participating in the
Wewaii [24]

Answer:

The correct answer is True.

Explanation:

According to Maslow's theory of human needs, self-realization needs are those that seek to satisfy our own personal abilities, to develop our potential, to do what we have better aptitudes for and the need to develop and expand metamotives (discover the truth, create beauty, produce order and foster justice). This was exactly what Walter was looking for, because it was what he really loved.

6 0
3 years ago
Discuss the effectiveness of Red Bull sponsorships, advertisements, personal selling strategies, promotion, events, and public r
Molodets [167]

Answer:

Explanation:

Red bull engaging in sponsorship shows they are utilizing the well packaged Red bull's marketing budget. But there should be some level of caution in either co- sponsoring or being the sole sponsor for certain sports, especially sports with high risk or danger. While sponsoring stunts like Bull stratos is a good way to make high publicity for their brand (Red bull) but if something bad happens in the course of the stunts, the brand could be connected to the tragedy which would be an everlasting bad label on the company. The company might be seen as insensitive for sponsoring such a sport that involves high risk.

Red bull sponsors X-treme sports and as a results of this sponsorship their brand have enjoyed having more time of product exposure and placement because the sponsorship will give the brand more attention with the consumers.

While it is good they go on with their various sponsorships, they must also be careful on some sports or events that involves high risk.

8 0
3 years ago
A process cost system would be used for all of the following products except computer chips. motion pictures. chemicals. soft dr
denpristay [2]

One thing that a process cost system cannot be used for from the given options is Motion pictures.

<h3>What is process costing?</h3>

This is a method of allocating cost that is based on the same item being mass-produced such that there is no discernable difference between the goods that were produced.

Motion pictures cannot be mass produced which is why they cannot use process costing, Every motion picture is unique and so something more specific is needed to apportion their cost.

Find out more on process costing at brainly.com/question/17129908

#SPJ1

5 0
1 year ago
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