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andre [41]
3 years ago
14

A local college of business offers an outstanding graduate business school education program. Marissa pays the tuition to attend

and earns her MBA with a concentration in marketing management. Upon graduating, she is offered a high-paying, fulfilling position. Was this a marketing exchange?
Business
1 answer:
rewona [7]3 years ago
3 0

Answer:

Yes, it was a marketing exchange

The payment made of the tuition was exchanged for the knowledge that led Marissa to the new paid and satisfactory job.

Explanation:

Given that changing means taking one thing for another, in the context of marketing, we understand by exchange relationship an act of communication where the parts involved (two or more) make the offer and reciprocally deliver something of value ( comparison with other objects) and useful (measure of the satisfaction obtained when receiving something of value) that passes to the other part.

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Explain the different management tasks.
zysi [14]

Answer:

planing

organizin

controlling

leading

5 0
2 years ago
Over time, members of the supply chain often formalize their relationship by entering into contracts that dictate various terms,
Evgen [1.6K]

Answer:

<em>c) contractual vertical marketing system.</em>

Explanation:

A contractual vertical marketing system <em>requires a legal agreement to manage the overall process between the various levels of the distribution or production chain.</em>

This system allows businesses to take advantage of economies of scale and advertising bounds.

Franchise system, sponsored retail and sponsored wholesale are aspects of a vertical marketing contractual framework.

4 0
3 years ago
Coca-Cola, Inc. and PepsiCo, Inc. have only one distributor each in the Phoenix area. The Phoenix market is an intensely competi
yaroslaw [1]

Answer:

B. The denial is justifiable given the level of interbrand competition.

Explanation:

Anti trust law only applicable if you can proof that two or more producers in the same industry work together in order to assert their control over the market. They can do this through price fixing, controlling the amount of supply, etc.

This condition<em> can't be found</em> in the scenario above.

The denial that done by PepsiCo is justifiable because in a really competitive market, a company need to impose a strict requirement on which entities they should form a dealership relation with. If PepsiCo choose the wrong dealers, Its competitors could easily taken over the market and resulted in a huge amount of loss for the company.

7 0
3 years ago
Suppose that national income in a country is $300 billion, taxes paid by households is $130 billion, household consumption is $1
zhenek [66]

Answer:

$180 billion

Explanation:

The consumption is an act of spending the money from an income. The marginal propensity to consume is the proportion increase in the amount that a consumer is spending. The savings then decline if the consumption increases. In the given scenario the consumption will not raise even if there is an increase in national income and taxes are kept fixed at previous level. This is because marginal propensity to consume is same.

5 0
3 years ago
The per-unit standards for direct labor are 2 direct labor hours at $15 per hour. If in producing 2900 units, the actual direct
pashok25 [27]

Answer:

$5400 Favorable

Explanation:

Standard 2 hour at $15 per hour

Standard hours 2 hour per unit * 2900 units = 5800 hours

Total Standard cost = 5800 hours * $15 per hour =  $87,000

Actual hours = 5100

Actual cost = $81600 / 5100 hours = $16 per hour

Variance = Standard - Actual

Labor hour Variance Favorable = 700 hours (5800 hours - 5100 hours)

Total Labor variance = $5400 ($87,000 - $81,600)

4 0
3 years ago
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