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amid [387]
3 years ago
12

Positioning relies upon the communication of one or more sources of value to customers in a way that the customer can easily mak

e the connection between ________.
A. The cost of the product and the quality
B. Various marketing mix variables
C. The customer's needs and wants and what the product has to offer
D. The brand of the product and its quality
E. None of the above
Business
1 answer:
Vikki [24]3 years ago
8 0

Answer:

The answer is C. The customer's needs and wants and what the product has to offer

Explanation:

Positioning is much of a psychological process as much as it is marketing. To position the product as a useful, valuable product in a memorable way in the mind of the customer, we have to join the customer needs with what the product has to offer.

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Use the following data to calculate the current ratio.
White raven [17]

Answer:

Kingbird, Inc.

Current Ratio = Current Assets/Current Liabilities

= $406,000/$147,800

= 2.75

Explanation:

a) Data and Calculations:

Kingbird, Inc. Balance Sheet December 31, 2022

Cash and cash equivalents $68000   Accounts payable          $135500

Accounts receivable             103500   Salaries & wages payable 12300

Inventory                               144500    Bonds payable                166000

Prepaid insurance                 90000    Total liabilities                $313800

Stock investments                181500

Land                                     195000

Buildings         $225000                       Common stock           $239200

Less: Accumulated

    depreciation (64000)    161000       Retained earnings        502500

Trademarks                        112000   Total stockholders' equity $741700

Total assets                  $1055500   Total liabilities and stockholders'

                                                                                     equity $1055500

Current Assets:

Cash and cash equivalents $68,000

Accounts receivable             103,500

Inventory                               144,500

Prepaid insurance                 90,000

Total current assets        $406,000

Current Liabilities:

Accounts payable           $135,500

Salaries & wages payable  12,300

Total current liabilities  $147,800  

6 0
3 years ago
Which of the following accurately describes a situation in which consumers have inelastic demand?
Charra [1.4K]

Answer:

Demand for the coffee is inelastic

Explanation:

Inelastic demand is when individuals can't quit any pretence of utilising a good. People can't stop drinking coffee despite the fact that they need to cut  down on caffeine consumption. The demand for coffee is inelastic because change in the price or the after effects of coffee does not change the demand for coffee consumption.

6 0
3 years ago
Identifying costs of inflation Van manages a grocery store in a country experiencing a high rate of inflation. To keep up with i
cricket20 [7]

This is an example of anticipatory change in the market and working accordingly.

Explanation:

The cost of inflation int he country that Van works in have risen up directly and this increase in the rate of change of inflation has led to volatility in the market.

SO he updates the prices every day and sends newspaper inserts advertising the new prices. This makes it better for him to deal with the inflation that is happening and fluctuating everyday.

This makes the functioning smooth in context of his daily dealings with costumers who need to be aware of what is happening in the market.

7 0
3 years ago
Target is examining their online sales data during the pandemic to understand what happened. Which kind of analytical technique
juin [17]

Answer:

Descriptive analytics.

Explanation:

Environmental scanning is a management strategy that focuses on systematically acquiring informations about occasions, trends, events or patterns through surveys and analysis of these information in an organisation's external and internal environment. The informations acquired through environmental scanning is then used by the executive management in strategically planning the organisation's future and exploitation of available opportunities for the success of the organization.

The internal environmental scanning offers an organization strength and weakness while the external environmental scanning provides information about opportunities and threats.

Generally, the external environmental scanning gives an overview of the opportunities in the market as well as potential threats to an organization.

Descriptive analytics can be defined as a branch of statistical analysis which typically involves the gathering of data for effective use.

In this scenario, Target is examining their online sales data during the pandemic to understand what happened.

Hence, the kind of analytical technique they are using is descriptive analytics.

6 0
3 years ago
First Health Inc. and Quadra Software Solutions Inc. have decided to share resources to produce a meal planning program for use
Ugo [173]

Answer:

d. strategic alliance.

Explanation:

A strategic alliance -

It is the practice between any two companies , which gives both of them some mutual profit by working on a common project , is known as  a strategic alliance .

The idea behind starting a strategic alliance is to improve or expand the company in the upcoming market , this can be a short term or a long term agreement plan .

This agreement tends to benefit both the company .

8 0
3 years ago
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