1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
amid [387]
4 years ago
12

Positioning relies upon the communication of one or more sources of value to customers in a way that the customer can easily mak

e the connection between ________.
A. The cost of the product and the quality
B. Various marketing mix variables
C. The customer's needs and wants and what the product has to offer
D. The brand of the product and its quality
E. None of the above
Business
1 answer:
Vikki [24]4 years ago
8 0

Answer:

The answer is C. The customer's needs and wants and what the product has to offer

Explanation:

Positioning is much of a psychological process as much as it is marketing. To position the product as a useful, valuable product in a memorable way in the mind of the customer, we have to join the customer needs with what the product has to offer.

You might be interested in
Antique Brass Company has budgeted sales volume of 127 comma 000 units and budgeted production of 110 comma 000 ​units, while 30
olga55 [171]

Answer:

13,000 units

Explanation:

The excess of budgeted sales over budgeted production = 127,000 - 110,000 = 17,000 units. In other words, this is the number of units that the company will be in short of.

The company has 30,000 units in beginning inventory, thus the amount of ending finished goods inventory will be = 30,000 - 17,000 = 13,000 units

7 0
3 years ago
Build interest in your sales message by developing your central selling points with rational, emotional, or dual appeals. Ration
sashaice [31]

Answer:

1- Health

2- Essential

3- Warm feelings and reader benefits.

Explanation:

Build interest in your sales message by developing your central selling points with rational, emotional, or dual appeals. Rational appeals are appropriate when a product is, for example, important to <u>health</u><u>.</u> Emotional appeals are appropriate when a product is, for example,<u> essential</u> . Whether using rational or emotional appeals, remember to translate cold facts into <u>warm feelings and reader benefits</u>.

For an effective marketing message, it is necessary that rational, emotional or double appeals are correctly directed to the rational and irrational thoughts that the products arouse in the consumer.

For a health product, there must be a rational appeal, as the information contained in the sales message must be real, detailed and secure.

For an essential product, it is important that there is an emotional appeal to create feelings and expectations in the customer that make him want to obtain such a product.

Whether using rational or emotional appeals, remember to translate cold facts into warm feelings and reader benefits.

<em />

<em />

4 0
3 years ago
St. Jude Medical makes cardiovascular medical devices, including the world's most widely used mechanical heart valve. Its produc
DIA [1.3K]

Answer:

Advantage in competition. ( competitive advantage)

Explanation: Whenever a hospital is more equipped or fully equipped with tools, machines, and any other factor that favors the saving of lives, that hospital will mostly have the upper hand in competition against it's rivals. It is safe to say a heart patient who is facing a life threatening situation would rather be taken to such a hospital for quick response to save their lives. A hospital less equipped with these kind of machines , especially those needed in critical moments like defibrillating someone who is experiencing cardiac arrest, will less likely be a first choice to treating patients of these nature. In critical moments like these a hospital better equipped will always be the first choice, disregarding other factors like cost. Now distance could be critical, but again, almost always if the distance is not too long then the better equipped gets the patients.

8 0
3 years ago
Read 2 more answers
Describe at least two ways to use credit wisely. (2-4 sentences. 1.0 points)
dexar [7]
The first way to use credit wisely is to pay back the credit company on time. the second way to use credit wisely is to not overspend.
8 0
4 years ago
Revenue should be recognized when a. the customer charges an order b. cash is received c. the customer places an order d. the se
shepuryov [24]

Answer:

d. the service is performed

Explanation:

According to the revenue recognition principle, the revenue is recognized when it is earned or realized not when the cash is received. It is based on the accrual basis of accounting. It does not depend upon the cash.  

In other words, whether cash is received or not but the revenue is recognized on the books when the service is performed.

4 0
4 years ago
Other questions:
  • Which of the command systems would be the most appropriate when there are six victims at a mvc?
    8·1 answer
  • When the price of chocolate chip cookies increased to $3 per package, Samantha began to buy oatmeal cookies instead. This situat
    14·2 answers
  • A firm reported ($ in millions) net cash inflows (outflows) as follows: operating $65, investing ($198), and financing $358. The
    9·1 answer
  • Macroeconomics__________.A. is concerned with the expansion of a small business into a large corporation.B. is narrower in scope
    12·1 answer
  • A telemarketer calls people and tries to sell them a subscription to a daily newspaper. on 22% of her calls, there is no answer
    9·1 answer
  • 19. Leslie's Unique Clothing Stores offers a common stock that pays an annual dividend of $2.30 a share. The company has promise
    11·1 answer
  • On December 31, 2016, Bart Inc. purchased a machine from Fell Corp. in exchange for a noninterest-bearing note requiring eight p
    14·1 answer
  • You have ​$750,000 in an IRA​ (Individual Retirement​ Account) at the time you retire. You have the option of investing this mon
    10·1 answer
  • Scenario
    9·1 answer
  • Amazon is the dominant firm in the online shopping service industry, which has a total market demand given by Q = 100 – 2 P. Ama
    13·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!