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tangare [24]
3 years ago
14

Swan Song is a spa that caters to the needs of a small percentage of highly health-conscious consumers. It offers state-of-the-a

rt treatments in a luxurious setting. Since there are very few spas that offer the same unique services, customers are willing to pay a premium price for its products and services. In this scenario, Swan Song is following a:_______.
a. liquidation strategy.
b. broad differentiation strategy.
c. focused differentiation strategy.
d. product diversification strategy.
Business
1 answer:
krok68 [10]3 years ago
3 0

Answer:

c.

Explanation:

Based on the information provided within the question it can be said that in this scenario Swan Song is following a focused differentiation strategy. This is a strategy in which a firm competes in a market based on uniqueness and usually target only niche markets. Which is exactly what Swan Song does by targeting only a small percentage of highly health-conscious consumers.

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shtirl [24]

Answer:

Results are below.

Explanation:

Giving the following information:

Fixed costs= $192,000

Unitary variable cost= $320 per week

Selling price per unit= $480 per week

<u>To calculate the total cost, we need to use the following formula:</u>

Total cost= fixed costs + unitary variable cost*number of units

Total cost= 192,000 + 320*number of weeks

<u>Now, the total revenue:</u>

Total revenue= selling price per week*Number of weeks

Total revenue= 480*x

<u>Finally, the break-even point in units:</u>

Break-even point in units= fixed costs/ contribution margin per unit

Break-even point in units= 192,000 / (480 - 320)

Break-even point in units= 1,200 campers

3 0
3 years ago
Gideon Company uses the allowance method of accounting for uncollectible accounts. On May 3, the Gideon Company wrote off the $2
Natali5045456 [20]

Answer:

Journal Entry

May 3

Dr. Allowance for doubtful accounts   $2,800

Cr. Account Receivable                        $2,800

Explanation:

When a receivable of the business is considered to be non-collectible from a customer, it is written off from the accounts. This event will decrease the account receivable balance and allowance for the doubtful accounts too. a Debit entry in the Allowance for doubtful account and a credit entry in accounts receivable is made to incorporate the effect of this transaction.

6 0
3 years ago
If purchasing power parity​ holds, the price level in Turkey is​ 210, and the nominal exchange rate​ (E) = 0.84 Turkish lira ​=
g100num [7]

Answer:

c. 250

Explanation:

Since; Turkish lira ​= 1 Brazilian​ real

and exchange rate​ (E) = 0.84

Considering that Brazil is the home country

The price level in Turkey = 210

∴ Brazil price level = 210 / 0.84 = 250 real

7 0
3 years ago
"the telling style of leadership has a ________ feature."
Shkiper50 [21]
Hi Laight6069, 

The telling style of leadership has a <span>high-task, low-relationship feature.</span>
5 0
3 years ago
As a marketing manager for Kitch-It-Tools, Jim is frustrated with the way his organization markets their kitchen utensils. Curre
Rashid [163]

Answer:

C. Mass Marketing

Explanation:Mass Marketing is a type of marketing where the target is to get the connect with a large number of customers or consumers as possible. Mass Marketing is done through mass media and other marketing channels to ensure that the greatest number of persons are reached to guarantee that the company sale a larger Volume of products or services, this type of marketing has been adopted by many multinational companies.

6 0
3 years ago
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