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PtichkaEL [24]
3 years ago
9

A producer of a new energy drink wants to find out if it is cost effective to license the Gold’s Gym logo to display on its pack

aging. Two test packages for the product were developed: One package with the Gold’s logo; the other does not. A sample of consumers (representing the firm's target market) is invited to select an energy drink from a display containing package without the logo along with packages for several competing brands of energy drink. A second sample of consumers is asked to select an energy drink from a display that contains the same competing brands and the package that has the Gold’s Gym logo. This is an example of research using:
Business
1 answer:
MAXImum [283]3 years ago
8 0

Answer:

Experimentation

Explanation:

When you are carrying out an experimental research you must manipulate one or more variables in order to observed how the other variables are affected. In this case, the researcher used the packages with Gold's Gym logo as the manipulated variable. Then he observed how the consumers reacted to having that package or not.

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Exercise 13-17 Swifty Company has been operating for several years, and on December 31, 2017, presented the following balance sh
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Answer:

(a) Current ratio = 2.746

(b) Acid-test ratio = 1.423

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(d) Return on assets = 6.15%

Explanation:

For Balance Sheet, pleased see attached file.

Current Ratio = Current Asset / Current Liabilities

Current Ratio = 212,800 / 77,500

Current Ratio = 2.746

Acid-Test Ratio = (Current Assets – Inventories) / Current Liabilities

Acid-Test Ratio = (212,800 – 102,500) / 77,500

Acid-Test Ratio = 1.423

Debt to Asset ratio = (Total Liabilities / Total Assets)*100

Debt to Asset ratio = (205,500 / 432,800)*100

Debt to Asset ratio = 47.48%

ROA = (Net Income / Total Assets)*100

ROA = (26,600 / 432,800)*100

ROA = 6.15%

The Current Ratio is a liquidity measure that shows the ratio between current asset and current liabilities. It tells how many dollars of the current asset are per dollar of current debts, that gives an idea of the company`s ability to perform its debts.    

The Quick Ratio is also a liquidity indicator, but using its most liquid assets, to pay its current liabilities at maturity. The inventory, although it is a current asset, is not considered, since it cannot be converted into cash in a very short term.

The difference between the Quick Ratio and the Current Ratio, implies that while both are measures of the company's ability to pay its debts, the quick ratio also tells how much the company depends on its inventory to get that objective.

The Debt to Assets ratio is a financial ratio that shows how much of a company assets is owed to its creditors.  

ROA is a financial indicator that gives an idea as to how efficient a company's management is at using its assets to generate earnings, by determining how profitable a company is relative to its total assets.

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What type of footwear protects you from chemicals and provides extra traction on slippery floors?
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Read 2 more answers
The four people below have the following investments. Invested Amount Interest Rate Compounding Jerry $ 11,400 12% Quarterly Ela
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Jerry's future value is $24,978.80

Elaine  future value is  19,352.40

George future value is 31,443.62

Kramer  future value is 28,022.87

Kramer has the greatest investment accumulation because he earned the highest interest.

<h3>What are the future values?</h3>

The formula for calculating future value:

FV = P (1 + r)^nm

  • FV = Future value
  • P = Present value
  • R = interest rate
  • m = number of compounding
  • N = number of years

Jerry : 11,400 x ( 1 + 0.12/4)^(4 x 5) = 24,978.80

Elaine : 14,400 x (1 + 0.06/2)^(2 x 5) = 19,352.40

George: 21,400 x (1.08)^5 = 31,443.62

Kramer : 17,400 x (1.10)^5 = 28,022.87

To learn more about future value, please check: brainly.com/question/18760477

#SPJ1

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