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madam [21]
3 years ago
8

An ad agency creates two ads for a particular car. One stresses the car's safety and gas mileage; the other simply shows how fun

it is to drive. The first ad relies on the _____ route to persuasion; the second, on the _____ route.
Business
1 answer:
Kay [80]3 years ago
3 0

The first ad relies on the Central route to persuasion; the second, on the Peripheral route .

<u>Explanation: </u>

Advertising is a payment of the messages sent by those who send them to notify or affect the recipients, as defined by the British Advertising Association.

The central route to convincing takes place when the substance of a message persuades a person. The peripheral way to persuade takes place when a person is convinced by something other than the content of the post.

The peripheral route often occurs if a listener is convinced that there are many points in a text— but there is no ability or incentive to care about each one individually. In other terms, secondary data such as the identity of the source (credibility) or many claims in a single message is shortcut.

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national savings is equal to the sum of private savings and public savings. to make our notation a bit easier, we will call nati
slamgirl [31]

Here, public savings = $1.05 billion and private savings = $3.15 billion

It is calculated as follows:

Total savings, S = $4.20 billion

We know: S = V+U

It means National Savings = Private savings + Public savings

Here:

V = private savings , U = public savings and

Private saving, V = 0.75 × S

 = 0.75 × $4.20 billion

 = $3.15 billion

And, the public savings will be = National savings - private savings

= $4.20 billion - $3.15 billion

= $1.05 billion

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3 0
1 year ago
Analyzing and Reporting Financial Statement Effects of Transactions M.E. Carter launched Carter Company, a professional services
Aleonysh [2.5K]

Answer:

$18,000

Explanation:

To find the Sales Revenue we simply add the $12,000 cash received immediately, and the $30,000 received as partial payment, totalling $42,000.

Then, we simply complete the proposed income statement:

Income Statement for the Month Ended in March 31

Sales Revenue               $42,000

Rent Expense                  $9,600

Wage Expense                $14,400

Net Income                      $18,000

Net Income is equal to Revenue - expenses.

7 0
2 years ago
Your neighbor, Bayonetta, offers you an investment opportunity which will pay a single lump sum of $2,150 four years from today.
Olenka [21]

Answer:

18.24%

Explanation:

Annual rate of return is used in determining the return on an investment over a 12 month or one year period.

Annual rate of return = [(future value / cost ) ^( 1/n) ] - 1

future value = 2150

present cost = 1100

n = number of years = 4

(2150 / 1100)^(1/4) - 1 = 0.1824 = 18.24%

3 0
2 years ago
Are the costs of debt and equity observable in the capital markets? If not, how do you estimate that cost of capital?
Levart [38]

Depending on the supply and demand of equity, a bond’s price can vary, thus the premium or discount price.

For example, when the interest rate falls, older bonds may become valuable because they were sold in a higher interest rate environment and therefore with a higher coupon rate. Consequently, investors holding those bonds can commend a "premium" to sell equity. On the other hand, if the interest rate rises, older bonds may become less valuable. In order to get rid of them, investors may have to sell for less, thus the "discount” price.

Bond prices are quoted as a percent of the bond’s face value, and an easy way to learn the price of a bond is simply by adding a zero to the price quoted. For instance, when you hear a bond is quoted at 99, it means the price for the bond is $990 for every $1,000 of face value. Because the bond price is below the face value, it’s said the bond is traded at a discount. On the other hand, if the bond is trading at 101, it means you will pay $1,010 to get that $1,000 face value bond.

The dividend discount model (DDM) is a procedure for valuing the price of a stock by using the predicted dividends and discounting them back to the present value. If the value obtained from the DDM is higher than what the shares are currently trading at, then the stock is undervalued.

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3 0
1 year ago
Chief financial officer Barry submits travel and expense reports that are completely genuine and encourages employees in his div
N76 [4]

Answer:

<u>Leading by example</u>

Explanation:

Chief financial officer Barry submits travel and expenses reports that are completely genuine and encourages employees in his division to always give accurate and correct information . Barry is using the ethical initiative called <em><u>leading by example.</u></em>

Leading by example is a good quality of any leader . When a leader explain or tell anything to its team by using examples then it motivates the team , they thought that when he/she ( the person used in example) can do , then they also can do this. The leaders who used leading by example quality will make themselves as well as his team to follow him. These is a good technique to strengthen and inspire the people. It is the responsibility of the leader to guide their teams .

7 0
3 years ago
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