A skill you will use in your writing, way of thinking, evaluating conversations, and in daily encounters with others is communication skill.
Communication is the act of transferring information from one place to another. It can be done vocally i.e by using voice, written by using printed or digital media such as books, magazines, websites and emails, visually by using logos, maps, charts or graphs or can be non-verbally by using body language, gestures and the tone and pitch of voice.
Communication skills may take a lifetime to master in it. There are many things that you can do easily to improve your communication skills and ensure that you are able to transmit and receive information effectively.
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if a firm want to adjust the cost of a service by 2% to stay competitive, such firm will be focusing on the <u>Price in marketing mix</u>.
<h3>What is a
marketing mix?</h3>
In marketing, these mix refers to those elements of a business's marketing that are designed to meet the needs of its customers.
The four elements of marketing mix are often called 4 'Ps' and includes:
- price
- product
- promotion
- place.
In conclusion, the firm will be focusing on the Price in marketing mix if a firm want to adjust the cost of a service by 2% to stay competitive,
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Answer:
product
Explanation:
When a company is organized by product, it will structure its whole operation to cater to focus on that one product. This will include the way the arrange their production method, distribution strategy, marketing plan that they implemented, etc.
We can use coca-cola as an example.
They separate the office to cater specific products only. They do this to increase the efficiency of the production. Focusing only on one product will make it easier for the workers to understand the type of customers that they face in the market and the type of materials and production method that will be the most cost efficient.
Answer:
Customer relationship management (CRM).
Explanation:
CRM is an acronym for customer relationship management and it typically involves the process of combining strategies, techniques, practices and technology so as to effectively and efficiently manage their customer data in order to improve and enhance customer satisfaction. Therefore, these employees are saddled with the responsibility of ensuring the customer are satisfied and happy with their service at all times.
This ultimately implies that, customer relationship is focused on developing an ongoing connection between a business firm (organization) and all of its customers, as well as potential customers. The fundamentals of customer relationship is based on improving marketing communications, sales support, technical assistance and customer service so as to bring satisfaction to the customers.
Hence, the degree of satisfaction received by customers throughout their lifecycle is largely dependent on customer relationship management.
Answer:
1. Protection to trade secrets and patents:
a. Trade secrets are protected indefinitely. Generally, patents are granted for a maximum of 20 years.
b. The owner of a trade secret does not need to pay annual fee to defend the secret. A patent holder is required to pay an annual fee, in order to make the patent enforceable.
2. Important defense for defendants in trade secret cases that is not available to patent infringement defendants:
The defendant in a trade secret case will cite that the secret is still commercially valuable. But a patent holder cannot cite this because the patent is granted for a maximum of 20 years to stop stifling innovation.
Explanation:
Both trade secrets and patents are intellectual property rights which confer on their owners the exclusive use of their intellectual property. The major differences are in the duration and the defense of the rights. Patents, unlike trade secrets, do not last forever. Patents, again unlike trade secrets, must be defended periodically through the payment of fees.
