Complete Question: Many banks and phone companies now charge fees for once-free services to ensure minimum customer revenue levels. This helps the banks to ________.
A) reduce the rate of customer defection
B) make low-profit customers more profitable
C) enhance the growth potential for each customer through cross-selling
D) increase the longevity of the customer relationship
E) focus disproportionate effort on high-value customers
Answer:
B) make low-profit customers more profitable
Explanation:
Many banks and phone companies now charge fees for once-free services to ensure minimum customer revenue levels. This helps the banks to make low profit customers more profitable.
The basic logic behind this strategy is that when customers find something coming free, then they start taking it for granted, they don't pay much attention to it, therefore, when the some services are free, customers will not be spending much on them, like upgrading, monthly plan up-gradations, monthly or annual subscriptions. Consequently, to turn the those customers into highly valuable customers, companies charge for the services which were free of cost in the past.
Answer:
b. The resource allocator role
Explanation:
The resource allocator role -
It refers to the person , who represents and decides the resources , is referred to as the resource allocator .
All the resources and funds are handled by the resource allocator .
Any major decision or any confusion about the certain goods and services is resolved by the resource allocator .
Hence , from the given scenario of the question ,
The correct option is b. The resource allocator role .
Answer: Management
Explanation:
The management is one of the type of organization that manage the various types of business activities for the purpose of achieving the goals and the following are some main function of the management are as follows:
- Controlling the system
- Planning the overall function
- Organizing
According to the given question, the selection of the inventory cost flow in the system by the company then it is known as the management as it handles all the inventory business of the various types of products and the services in the management.
Therefore, Management is the correct answer.
This is a mixture of both. You may lose a customer if you don't but most likely you will still have enough to keep moving forward with your career so I would say False
Longchamp’s iconic merchandise, Le Pillage is a range of
foldable, leather-trimmed nylon bags. The huge success is labelled as
“eternal”. Le Pillage’s achievement can be regarded as a perfect practice of
marketing mix. Part of 4P model can be used to analyze this case.
Product
Le Pillage’s successful product positioning is “Quality”. Intended
as a functional bag, Le Pillage accepted one of the most practical and unusual
materials, nylon which is durable, sturdy, light as well as cheap.
Price
Le Pillage’s price plan, that average price is €90, made
this sequence of bags reasonable to most of the consumers.
Promotion
In 2006, Le Pliage sprang its first marketing campaign with
Kate Moss. Even in this campaign, model didn’t carry Le Pliage, halo effect of
Longchamp brand has enthused its trades.
Place
Longchamp brand as the strongest support plays the crucial
role in Le Pliage’s successful distribution.
