Suppose that Ray-Ban is considering a new line of sunglasses that would be sold in major department
stores. The new line would be positioned as a more distinctive brand than the typical glasses sold
through department stores, and would be priced higher than other brands in the store, but a lower price
line than the current Ray-Ban lines that are sold through more selective stores. In determining the price
for this sunglass line, Ray-Ban wants to gather information about all brands sold in department stores
<span>and about customers' perceptions of those brands.
</span><span>Given Ray-Ban's plan for positioning the new sunglass line, they should use a <span>price skimming strategy when introducing their new product.
</span></span><span>Price skimming is a pricing strategy in which a marketer sets a relatively high initial price for a product or service at first, then lowers the price over time. It is a temporal version of price discrimination/yield management.</span>
Agreed! This is so true tho!
Answer:
Current share price =$77.81
Explanation:
Price of the stock today = 
.
where P4 = 
where D5 = D4(1+g)
Price of the stock today = 
= $77.81
Answer:
see below
Explanation:
Social enterprises participate in commercial activities to solve social problems, improve communities' well-being, and better the environment. They make money through normal trading activities.
<em>Some characteristics of social enterprises include</em>
1. They have a mission to serve the community by initiating and supporting social, environmental, cultural, and economic programs. Social enterprises are not entirely driven by profits but have social missions to achieve.
2. Social enterprises generate the majority of their income through business activities. They are self-reliant as the selling of goods and services is their primary source of revenue.
3. A big proportion of the profits generated by social enterprises is invested in community projects. Social enterprises use profits to achieve their social objectives.
